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6 Curious Examples of Gamification in the Most Unexpected Business
6 Curious Examples of Gamification in the Most Unexpected Business
In recent years, gamification has taken the world by storm. More and more companies are inspired by the successes of others to incorporate gamification into their processes. As of 2021, the total value of the global gamification industry was $11.94 billion, up to $7.03 billion from 2016. These numbers are expected to increase significantly over the next few years by nearly $20 billion to reach $32 billion by 2025. North America will lead the industry. We considered in detail the goals of using gamification and gave practical tips on its successful application in our recent material. Today we will focus on those business areas for which we have already implemented gamification projects, and touch on the key gamification trends for 2022. But first, here’s a little retrospective. What is Gamification? Gamification is the technology of introducing game elements into non-game contexts. Interactivity, a sense of competition, and the pursuit of achievement motivate people to get involved in a particular business environment much more strongly. How Gamification is Used in Business? Interestingly, this technology can be used in almost all areas of business. And not only to attract new customers or to familiarize them with the product, but also to search for personnel, recruit, and increase employee motivation. Gamification is also successfully woven into learning cases, both corporate and governmentally significant. Driving simulations for various military and civilian vehicles have long demonstrated their effectiveness. Why Gamification in Business is Important? Gamification is a breath of fresh air in the already boring and obsolete ways to attract new customers and motivate employees. By infusing the best engaging game mechanics into business to achieve specific goals, companies receive an effective long-term tool (in case of successful gamification) and instantly stand out from competitors, which is also important. Business gamification is not the preserve of big companies with big budgets. Companies of any size, from any industry, can incorporate it into their business processes for a host of benefits: Customer side: increasing engagement, attracting new customers, simplifying acquaintance with a complex product, boosting conversion, and strengthening loyalty.Employment side: increasing motivation, engaging progress tracking, improving onboarding, accelerating learning, and boosting productivity. Companies that use gamification operate in sales, finance, retail, education, health, design, technology, and enterprise spheres. And there are no signs that this trend will slow down any time soon. Successful Gamification Examples: From Insurance to Dating There are many examples of gamification in business, many of which we have already covered. And now we invite you to look at some of the other areas that our team has encountered in our work and find out how they harness the possibilities of gamification. Trading Many are interested in investing, but few understand it. Robinhood Markets decided to use gamification to give people the opportunity to try stock trading and investing without commission. Gamification makes it possible to simplify the complex, for example, to explain concepts such as risk, reward, or compound interest, the meaning of which is often difficult for financial companies to convey to their clients. Kevuru case: We had the opportunity to develop gamification for a trading platform designed to teach beginners the basics of trading. Thanks to the interactive and visual form, people had the opportunity to try their hand at trading without any risks and losses. Insurance Most often, people perceive insurance as a complex product that involves a huge amount of paperwork. The game form allows companies to quickly and easily educate their potential customers or help them choose the right insurance product. Tryg, a Danish insurance company, has created a five-question dental health quiz to raise awareness of their dental insurance offer. The campaign allowed Tryg to collect about 600 leads and attract the attention of new customers. Kevuru case: A well-known insurance company asked us to gamify the learning process for their new product. We built learning in the form of interactive choice-based storytelling, where people needed to live their lives as happily as possible, making one or another choice at different stages and experiencing the consequences of this choice. The insurance product, its benefits for a happy life, and its main features were subtly woven into the narrative. Healthcare TrialCard, the American biopharmaceutical solutions company, developed a smartphone app called Mango Health to motivate patients to take their medications on time. It is enough for patients to set the time for taking the medication, and the application will remind them of this. It also provides information about the compatibility of different types of drugs and their side effects. By taking medication on time, patients earn points that can be redeemed for gift cards or weekly charitable donations. Kevuru case: We were honored to work on a gamified application that was designed for remote patient care. It features medical prescriptions, necessary exercises, and the ability to consult a doctor at any time. At the same time, the doctor remotely monitored the progress of the patient and, if necessary, corrected the prescription. The application could be used both by the patients themselves and by their caregivers. Education The gamification of the educational sphere is actively developing all over the world. AR/VR is used to increase student engagement and better assimilation of complex information. A great example is The Stanford Ocean Acidification Experience. Stanford University has created a special simulation game that shows people the damage that carbon pollution is doing to our oceans. VR technology actually puts people underwater and shows the effects of ocean acidification. The project is widely used in museums, schools, and other educational institutions around the world. Kevuru case: Our team developed a gamified application designed to conduct a virtual tour of the university. Due to the pandemic, it was unable to hold an open day and introduce those who wish to all their educational opportunities. The application conveyed not only statistics, but also the atmosphere of the learning environment, as well as an interactive chat with the teaching staff. Retail The possibilities for gamification in retail are truly endless. But the American marketplace eBay offered one of its most significant forms. The company found that the key to its success was the ability of shoppers to find niche products not available on other e-commerce sites. With its highly efficient bidding method, it has turned buying and selling into a game where bidders are challenged to become the top player, eventually outbidding other bidders. The platform also has a reward system for sellers. A rating system with colored stars based on positive reviews motivates sellers to reach certain levels. Kevuru case: For this area, we created a game project in which customers could come into contact with all the offers of the company. This was implemented in the form of a simulation game where customers could develop their virtual store, transferring all the possibilities of a real retail network to the online world. The goal was to attract more people to the store and strengthen their connection with the brand. Dating From a technical standpoint, Tinder initially paled in comparison to other dating apps and crashed frequently. Its success was underpinned by two key factors: targeting young people and introducing new gaming features such as swipe and variable rewards. This gaming experience of browsing and liking or rejecting others has become the basis for the emergence of the phrase “swipe right”, which is now firmly established in the language and culture of millennials. Kevuru case: The gamification feature of our dating project was to introduce a special mechanic that allows people to recognize each other during the game by certain traits, choices, or actions. All this took place in a fun and active interactive way, a bit like classic dating TV shows. Thus, we managed to get around the big popular dating apps. Gamification Trends to Consider in 2022 The emergence of new technologies shapes further transformations of gamification and sets new trends. Let’s see what interesting things the second half of 2022 can offer us in this regard. Onboarding Procedure Transformation If earlier gamification could be used as one of the elements to simplify the adaptation of new employees, then in the near future it may become the main mechanics of adaptation. This is especially true given that since the pandemic, most companies have decided to continue working remotely. Gamification dramatically speeds up onboarding – some companies report up to 90% faster onboarding time – and improves the memorization and reproduction of information. Deeper Implementation in Healthcare Since COVID-19, the use of telemedicine has increased 63 times. Gamification can help these initiatives significantly improve patient outcomes and continue to connect with distant patients. The interactive form helps health care providers track medication regularity, schedule physical and cognitive exercise, record calories and blood sugar levels, and more. More Artificial Intelligence Integration Artificial intelligence makes it possible to apply an element of prediction, which helps to improve the level of gamification adaptivity. We already see this in the field of education – gamified educational programs can adapt according to the skills and level of education of people, focusing on aspects that are not yet familiar to them. This results in a more personalized and tailored educational experience. Conclusion: It’s Time to Play Implementation mechanism trends can change, just like technology, but gamification itself is here to stay. Companies that use gamification are reaping the benefits of increased conversion and employee motivation right now. So ignoring the inclusion of the game component in your activity can be a much more costly solution than implementing it effectively. Working in the gaming market for more than 10 years, we are without exaggeration one of the best gamification companies that knows all the ins and outs of the most exciting and engaging game mechanics. Our game designers are well versed in the logic of the formation of the desired behavior of the player and are able to set clear goals. We already have several major gamification projects behind us in such serious areas as trading, healthcare, insurance, and e-commerce, and we have developed a clear strategy for implementing gamification from scratch into any business with a focus on long-term goals. Drop us a line to tell us about your plans and get an initial consultation on the gamification of your business.
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Top 5 Gamification Examples and Hands-on Tips for Its Successful Implementation
Top 5 Gamification Examples and Hands-on Tips for Its Successful Implementation
Games have long gone beyond the purely entertainment industry. The unique component of engagement that is inherent in all good games is now actively used in almost all industries. Modern gamification campaigns for a variety of products, from e-commerce to the oil industry, have become effective tactics that can significantly expand the pool of customers and brighten up their user experience with the product. Here are some seemingly disparate facts: According to eMarketer, users spend three and a half hours on mobile devices every day, and 11% of that time is spent playing mobile games.Data analysis platform Data.ai shows that in 2021, players downloaded 82.98 billion mobile games.ReportLinker claims the global gamification market value will grow to $40 billion by 2024, up from $6.8 billion in 2018. Do you catch the trend? People love games. Gamification uses the very essence of the game to motivate desired user behavior. People willingly accept gamification by recognizing familiar and favorite game mechanics. The bottom line is that the gamification market will grow, and companies will compete in creativity for the opportunity to capture the attention of users. Using the key engaging features of games helps businesses take the best out of games and put them at the service of their goals. The key question here is how to implement high-quality gamification that will really work. What is Gamification? We’ve talked in detail about the key principles of gamification, its target audiences, and approximate cost in our big gamification breakdown. Let’s recall that gamification is the use of engaging game design and mechanics in a non-game context to increase the user’s motivation to implement the actions needed by the business.  What are these actions needed by the business? It can be anything aimed at key goals: increasing customer engagement;attracting a new audience;arousing interest in the product;growing conversions;strengthening customer loyalty. At the same time, gamification does not focus only on customers. It can be internal, aimed at optimizing the process of recruiting new specialists, increasing employee motivation, optimizing the process of their training, and so on. We’ll talk about this in more detail below. Where Is Gamification Used? The concept of gamification fits perfectly into any industry: IT, media, banking, retail, education, tourism, etc. Moreover, contrary to popular belief, its scope is not limited to marketing and its goals – attracting new customers, creating interactive campaigns, and increasing brand loyalty. Popular areas of its application are: Learning – increasing engagement and memorization process.Recruitment – testing skills and behavior.Sales – creating events and promotions to encourage conversion.Operations – growing productivity and efficiency in completing tasks.Finance – ensuring accuracy and improving understanding of client goals.Customer service – improving performance, complaint management, and user experience. Gamification is possible wherever business processes exist. It is only as flexible as you have the imagination to use it to achieve your goals. And your goals regarding the actions of future users can be anything. The main question is whether you can offer them enough motivating mechanics to get them to do it. Best World Examples of Gamification The best way to understand the essence of successful gamification is to look at its most prominent cases from global companies. Let’s study a few best examples of gamification and try to break down the secrets of their success into components. We’ll look at gamification ideas from a wide variety of industries to illustrate the versatility of gamification as a powerful multifunctional tool. You’ll learn what the most innovative brands do to pave the way to brand loyalty faster and more effectively than others. Duolingo The educational niche is traditionally a rich and promising field for the application of gamification practices. Language learning platform Duolingo demonstrates this perfectly by using gamification to increase user engagement. All the usual game mechanics are used here: achievements, progress bars, scoring, various bonus modifiers, rewards, competitions, etc. Each action of users is justified by something, they have both long-term and short-term goals – reaching a level in competition with other users, earning bonuses, etc. This engages users in the app and keeps them coming back to it. Lesson learned: The usually boring learning process can be spruced up by introducing a rich system of fun mechanics focused on achievement and a sense of competition. Achievers (players who love to get all the available achievements in the game) get a huge pool of opportunities to achieve a variety of goals, and fans of the competition can face off with other students. Starbucks The company’s application is one of the most popular among the loyalty programs of the main chain restaurants in the world. It has more than 16 million active users, and sales from the Starbucks Rewards program account for 40% of the chain’s revenue. The philosophy of Starbucks is to focus not on coffee, but on customers and their emotions. Through gamification, Starbucks encourages customers to return to the store and buy more. Starbucks Rewards members can earn stars or rewards and redeem them for chain food and drinks. The program also includes a free drink on the visitor’s birthday. Lesson learned: Starbucks offers its customers not just to collect some points and save them for drinks, but to become part of a club with a personalized approach: they remember your favorite drinks about your birthday and are always ready to offer you your favorite chocolate chip cookie, fresh out of the oven, right in time for your morning visit. Nike One of the pioneers of gamification, Nike demonstrates how it can be used to the fullest to achieve a leading position in the market. The company first created the Nike+ app, which allowed users to track their route, steps taken, and calories burned when they went for a run. They could compete in speed with friends or complete tasks and receive rewards from developers. As an additional motivation for users, the retailer offered early access to new collections, discounts, or free shipping. In 2012, Nike released the first wearable example of gamification on the market – Nike FuelBand. FuelBand measured the intensity of movement and transmitted the data to Nike+. Thus, in a playful way, the system tracks all the workouts of its owner. FuelBand was sold out within days of being on the market and became the basis for the creation of the next generation of fitness bracelets from other companies. This case can be called one of the most successful gamification examples at the moment. Lesson learned: Creating a full-fledged brand ecosystem is the highest form of gamification implementation. Members of this system, as product owners, receive a large number of benefits and opportunities not only to monitor their physical fitness, but also to interact with other participants in the ecosystem. M&M’s After the release of a new pretzel-flavored version of their legendary product, M&Ms launched a massive marketing campaign to promote it. It was a simple and fairly inexpensive game consisting of an image of an M&M’s and one small pretzel for users to find. The simple game brought tangible benefits to the campaign and increased user engagement with the brand. M&Ms received 25,000 new likes on the brand’s Facebook page, as well as 6,000 shares and 10,000 comments. This is one of the social gamification ideas that give consumers the opportunity to interact with a brand in a playful way and spread the word about it on their social media. Lesson learned: Social gamification can have stunning results, even if the most seemingly simple form has been chosen for its application. It must be understood that even a simple form hides a ton of analytical work, research, and tests. When choosing an elementary game for social boosting and product promotion, make sure that it is relevant for your brand and matches its tone. Samsung One of the gamification goals of Korean electronics giant Samsung was to increase engagement and product reviews. To do this, the company launched its Samsung Nation social loyalty program in collaboration with the gamification company Badgeville. Users earned badges for doing things like writing reviews, watching videos, liking or tweeting products, and participating in forums. Lesson learned: If the audience is already large, it is not necessary to focus on gamification to increase it even more. Reaching out to your existing audience and encouraging them to become more active is a much more effective method that will also passively influence new customer acquisition. But the main thing is to increase the contact of existing users with the brand. How to Approach Gamification: Kevuru Games Tips for a Successful Outcome The above gamification case studies clearly demonstrate the need for a thorough preliminary analysis of the target audience and its needs, the competitive field, current trends, and much more. Inept application of gamification can become not only a waste of a lot of money, but also harm to business. People who have a negative, primitive, or meaningless gaming experience are more likely to say goodbye to the brand once and for all. With several successful gamification examples in our portfolio, the Kevuru Gems team has identified a few key tips to help you decide on the right gamification strategy for any product or service. Think long term. Gamification of any kind is a multi-level and complex undertaking that requires large investments. Creating a one-time program or product with a short-term effect will ruin the whole point of its application. Be sure to think about the replay value strategy and the reasons why customers will keep engaging in the game over and over again in the long run.Don’t go too far with rewards. Just putting as many badges and achievements into the game as possible is not gamification. Achievements must be supported either by special conditions and offers associated with the product, or by a social and competitive component. That being said, players shouldn’t be given room to cut corners for quicker rewards. They should be interested in going all the way to achieve it, that’s the whole point.Provide a level playing field. Gamification is not about pay-to-win. Any privilege must be backed by something available to each user: the amount of time spent interacting with the brand, the number of restaurant visits, the number of gaming sessions and time spent in the application, etc. The reward system should be transparent and not allow some players to have privileges if they make something like an in-game purchase to speed up progress. No cheaters allowed here.Don’t pick a winner. Except in rare cases or raffles, gamification doesn’t mean that there is a single winner who gets all the credit. Gamification in business is about the team. Players can compete among themselves for the number of points or badges received, but this is not the goal of the game, it is only part of its social component. More active and engaged players are privileged in accordance with the well-known transparent reward system, and these are always collective awards of a large number of people. Not the choice of a single person.Don’t make non-business awards. This is closely related to the first and second points. Gamification is not like a random prize draw that often lures new followers on the social network. If you’re not Apple, then the iPhone raffle has nothing to do with your business and will only provoke a short-term surge of activity among people who don’t care about your brand, they just want a prize. Carefully consider the system of rewards so that they more firmly tie users to the brand and open up new facets of it to them.Track all results. In gamification, as in any other business, a clear system for tracking results is required. Otherwise, how will you know if it works? Tracking will help to understand whether the goals are being achieved, what works and what does not perform well, what aspects users are satisfied with and what needs to be improved, etc. You can track all this manually, but why waste time when there are many useful tools to help automate this. We hope that these tips will help you better understand the strategy for implementing successful gamification ideas. If you still have questions or doubts about creating a gamification product for your business, or you can’t figure out how best to implement it, please contact us. We will provide free consultation on the possibilities of using gamification for your specific business and goals. Conclusion Gamification surrounds us from all sides and from all spheres. Even if you’ve never played a game on a mobile device, PC, or console (is that possible?), you’re basically still a gamer. Because the human being actively responds to the game component wherever it is found. You have a great opportunity to use this to your advantage. It can be any area, from banking to a restaurant – in any case, successfully applied gamification will be in place here. The bottom line is to implement effective gamification that is naturally and seamlessly embedded in your business and does not cause any questions or rejection. This requires a team of qualified experts with proven experience in gamification. And you don’t need to go far – our specialists, who have already worked with gamification in the insurance, trading, and retail niches, are ready to discuss your project and offer a free consultation and quote for a better understanding of your prospects and required budgets. Drop us a line and let’s get gamified together!
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5 Best Blockchain Games in 2022
5 Best Blockchain Games in 2022
Crypto gaming is gaining popularity despite the skepticism that surrounds it from many players and developers. While the latter are shunning blockchain with suspicion, others are rapidly churning out blockchain games, with over 400 released in 2021. The competition in the market is increasing, and the play-to-earn mechanic is attracting more and more players who are looking to turn their passion into a source of income. Oddly enough, players can actually make money in such games by completing game tasks and missions, reselling their assets or renting them to other players. Thus, they receive some kind of in-game currency, which can later be used to purchase NFTs or transferred directly to a cryptocurrency wallet. Players then have the option to sell or exchange it for tokens or the currency used for real payments. We are here to break down the features of 5 blockchain games that are currently considered the best in terms of the number of players and the total value of assets in Dapp’s smart contracts. What is Dapp you can learn from our previous article about the creation of NFT games. Top 5 Blockchain Games: Best Titles In the Spotlight So, in no particular order, here are 5 best blockchain games in the play-to-earn format that cause the most buzz in the gaming community. We will consider the number of players and the value of assets over the last 30 days to get more stable and objective information. Axie Infinity Genre: Creature battler Platform: Windows, macOS, Android, iOS Blockchain: Ronin, Ethereum Tokens: SLP, AXS Free-to-play: No One can’t simply ignore Axie Infinity. Originating from CryptoKitties and Pokémon, this game remains the leader among the top blockchain games in terms of the number of players and the total amount of incoming value to dapp’s smart contracts. In August 2021, Axie Infinity reached one million daily active players. Two months later, that figure approached the two million mark. Here, players breed cute little creatures called Axies and take part in battles against other players or the game’s AI. The game requires an initial investment – one needs to buy 3 Axies to start playing. In dollar terms, it will be about $75 for one creature. Winning battles and daily quests allow players to get Small Love Potions (SLPs). These are the utility tokens of the game, which can then be used to breed more Axies and sell them to other players. What affects Axie prices? The price of Axies may be determined by their in-game power, usefulness, and demand from players. Axies created in the early days of the game are more expensive. In addition, there are the mythical Axies, which look more colorful and are especially rare. As a rule, the rarer attributes also provide the most utility in the game and result in a high price. With the rise of Axie Infinity, the creature market is now influenced not only by players, but also by NFT collectors. How to get Axie for free? One can receive scholarships from other players who are looking for someone willing to temporarily take over the management of their Axies. Formally, we are talking about rent: the renter is actually developing someone else’s account, receiving part of the profit for it. Note that only the owner of Axies, i.e. the sponsor of the scholarship, can claim the SLP tokens the renter mines. Thet latter get his or her share from this sponsor. In most cases, income is divided in half. Gods Unchained Genre: Trading card game Platform: Windows, macOS Blockchain: Ethereum, Immutable X Tokens: GODS Free-to-play: Yes The best blockchain games of 2022 include card games without fail. Gods Unchained is a fantasy collectible card game with colorful graphics and a catchy style. Its first major advantage is that there is no initial investment. The essence of the game is the battle of two players in the arena. Each player initially has a deck of thirty cards. When players win a battle, they take their opponent’s deck. Every card in Gods Unchained is an NFT, so players own their cards and can sell them on the secondary market. The native token of Gods Unchained is GODS. What is Immutable X? The game is made by the same team behind the Ethereum layer-2 scaling solution called Immutable X. This means the game is powered by Ethereum and uses Immutable X where Dapps can trade peer-to-peer without fees and process up to 9,000 transactions per second. Immutable X launched its marketplace in 2021, and today it serves as a gas-free trading hub for Gods Unchained cards, as well as a number of other NFT projects. How to get unique cards? Players have basic cards that they earn for free just by playing the game. Also, even before the launch of the game, there were special card sets on sale that players could buy to avoid grinding. Now they are no longer produced. But they can be bought from other players on the Immutable X marketplace. Splinterlands Genre: Trading card game Platform: Windows, macOS, Android, iOS Blockchain: HIVE, WAX Tokens: DEC, SPS Free-to-play: Yes Since the release of Splinterlands in 2021, it hasn’t left the top positions of the best blockchain games list on DappRadar. Splinterlands is a turn-based card game with fast-paced and easy-to-learn gameplay. Each card is an NFT with power and rarity attributes to determine its value. Unlike other card games with long, sometimes overextended battles, those in Splinterlands only last a few minutes. The rules are simple, so even beginners can quickly figure them out. How to earn tokens? The game token, SPS, is used to buy, trade, and rent cards for battle. There is also a secondary token, DEC (Dark Energy Crystals), which allows players to purchase various in-game items and power-ups. Players earn these tokens by completing tasks and daily quests, challenging other players in ranked games, or participating in tournaments. Cards can be combined to level them up for better stats and additional abilities. If desired, everyone can convert their cards into cryptocurrency at any time. What is the main feature of the game? Unlike other games, Splinterlands often receives updates and additions, thus attracting more and more new players. For example, recent updates have brought new rare cards to the game. Splinterlands runs on the Hive blockchain, but thanks to the cross-chain functionality, tokens can also be traded on Wax and Ethereum. Alien Worlds Genre: Strategy Platform: Windows, macOS, Android, iOS Blockchain: WAX Tokens: TLM Free-to-play: Yes Alien Worlds is the fastest growing blockchain game and one of the most popular decentralized applications on the market. Its players explore other planets by cooperating and competing with each other for land and resources, mine the in-game TLM token, and receive in-game items in the form of NFTs. The game is evolving: in the future, the developers plan to add the possibility of battles for the right to rule the planets and the organization of political alliances and planetary authorities. To date, Alien Worlds is the only blockchain game that runs on multiple networks at once: Ethereum, Binance Smart Chain, and WAX. Its TLM tokens are available on all three networks, but all settlement transactions and game maintenance go through WAX. What is DAO? Each planet is a decentralized autonomous organization (DAO) that receives TLM daily through smart contracts. The token is needed to participate in the DAO activities of the selected planet, as well as to purchase in-game items, complete quests, and simply earn interest. TLM and NFT can be sold on the secondary market. There are 7 planets in the Alien Worlds universe, but, according to the developers, more will be added later. Each planet is a separate DAO competing with others. What is LAND? Planets are made up of plots (LAND). Each plot is an NFT with a unique set of parameters (such as the amount and speed of TLM mining) and a price. Players with a large amount of TLM can buy LAND on planets and rent it out to other players, receiving a daily stable income. Decentraland Genre: Virtual reality platform Platform: Windows, macOS Blockchain: Ethereum Tokens: MANA, LAND Free-to-play: No No list of best blockchain games would be complete without Decentraland. Decentraland is a virtual world like a metaverse. Virtual characters and their upgrades, skills, clothes, land and other in-game items are presented here in the form of NFTs, creating a self-sufficient unique market powered by the MANA token. The entire Decentraland metaverse is made up of 90,601 individual plots of LAND, each of which is 100 square meters and is a separate NFT. Players can develop them as they wish. Since Decentraland is a decentralized autonomous organization, MANA token holders have a say in the governance of the project and the metaverse. To buy LAND, a player must first purchase MANA on cryptocurrency platforms. Prices for land plots in Decentraland are sometimes not less than the cost of real-world plots. For example, the most expensive plot at the moment is worth a whopping $3.5 million in MANA. Snoop Dogg and Paris Hilton also bought plots, sharply increasing the value of adjacent LANDs While the game is still in its early stages of development, it has huge potential to become the most influential metaverse of play-to-earn games. How to get income? Players generate income in the form of MANA tokens by trading their NFTs, renting out their digital properties, selling ad space, etc. Can Decentraland be played for free? With no initial investment, players can simply explore the world, customize their avatar, and interact with other users. But they will not be able to receive daily rewards, earn MANA, buy land, participate in events, or play certain games. Future of Crypto Gaming Now there are many projects in development that can take their place among the top blockchain games of 2022. If they really have weight, we will definitely return to their consideration. But it’s already obvious that blockchain games have firmly established themselves in their niche. A bunch of new games are in development. The Kevuru Games team is working simultaneously on several NFT projects slated for release in 2022 (Guild of Guardians), 2023 (Gooniez Gang) and 2024 (MechaChain). Characteristically, the waiting lists of these games number hundreds of thousands of future players, and the first NFTs are sold out in the first hours. The combination of blockchain and gaming should prove to be a win-win for gamers and developers alike. Players will have more control over their assets and a chance to earn money from their efforts. Developers will be able to earn a percentage of resold tokens and create more buzz around their new projects. Everyone wins. So welcome to the blockchain.
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How to Make Your Own NFT: All You Should Know
How to Make Your Own NFT: All You Should Know
For many, the surge in hype around NFTs was sudden and unexpected, seemingly out of nowhere. One day they woke up and saw that everyone was talking about the NFTs. Emmy-nominated photographer Jon Knopf announced that he sold the NFT of his Bored Ape Yacht Club for $1.39 million. The first page of Wikipedia labeled Hello World! was sold as NFT for $750,000. And the icing on the cake is the electronic painting Everydays: The First 5000 Days by the artist Beeple. The NFT tied to it was sold for $69.3 million. This non-fungible token is considered the most expensive in history. If you’re wondering what on earth is going on, whether it’s a short-term hype or if it makes sense, or even thinking about how to create your own NFT, then you’ve come to the right place. And at the end, you will find a step-by-step guide to creating your personal NFT. Jump in! What is NFT? NFT stands for non-fungible token. We discussed its nature and standards in detail in our article on making NFT games. Simply put, fungible means that it can be replaced. One bitcoin is the same as the other, they are interchangeable. But a painting by Paul Gauguin exists in a single copy – it is not interchangeable, it cannot be replaced by a Picasso painting, even if their estimated value is approximately equal. Basically, NFT tokens operate on the Ethereum blockchain using the ERC-721 standard. The standardization of NFT issuance allows for a higher degree of interoperability – the ability of blockchains to interoperate with each other. As a result, these NFTs can be transferred between different decentralized applications. When a non-fungible asset is tokenized, important information about it is digitized with it and stored on the blockchain, which is a large public database where anyone can verify digital ownership. This means that fake versions of NFTs can never pass for the real ones. It’s convenient, isn’t it? Here are the special properties of NFT tokens put together: Indivisibility. Non-fungible tokens cannot be divided into smaller parts.Authenticity. Information about the token and its owner is easily verified in the blockchain.Non-interchangeability. Each token is unique and cannot be replaced by another.Tradability. Tokens can be sold on different cryptocurrency platforms.Liquidity. Tokens are available to everyone, from beginners to experienced traders.Programmability. Tokens are fully programmable just like any other digital asset. Why is NFT Creation a Promising Business in 2022? The active digitalization of everything in the world clearly indicates that the development of NFT will not slow down. According to NFT market statistics: The value of all global NFT transactions in Q3 2021 reached $10.7 billion.Each week, NFTs worth $10-20 million are traded on the blockchain.The NFT market is now worth over $40 billion.Between 2020 and 2021, the NFT market increased by 130 times.More than 70% of Americans do not know what NFT is. The last point of the statistics, in contrast to the previous ones, looks unexpected. This suggests that NFT is not yet a ubiquitous phenomenon and there is a lot of room for its development. For you, this is a definite plus and one of the reasons why you should start going tokenized. Whether you want to create one or more NFTs or even open your own marketplace, the bottom line is that it’s not that difficult. It is enough to choose a good contractor with proven experience in the blockchain. Let’s summarize the benefits of getting started with NFTs: New niche. The market is not crowded yet and it is tolerant of new players. Many people do not even know about the existence of NFT, so it’s time to make a name for yourself with a unique product. Collectibles are the most promising and interesting NFT form for buyers.Easy entry. A large number of blockchain specialists will make your entry into the market fast and efficient. Choose the right contractor and tell them what kind of NFT business you want. Or maybe you are planning to create a full-fledged NFT marketplace.Great profit. In addition to the commissions received from each sale on the NFT marketplace, even an individual NFT can have a hard-coded royalty – every time an NFT is sold or resold, a percentage of the proceeds is automatically sent to the creator. How to Make Your Own NFT? So you want to try creating an NFT. Minting an uncomplicated token on your own is quite possible and even simple. Don’t expect your first token to be sold for a million dollars. Such cases are rare and well-known. But anyway, why not give it a try? Select an asset. Your potential NFT asset can be any digital file: picture, music, video, etc.Create a crypto wallet. Usually, all you need to do is go to the digital wallet website and follow the instructions: download the browser extension or mobile app, agree to the terms and set up your account.Get Ether. Ethereum is the most popular blockchain, so we will take it as an example. Ether is the Ethereum cryptocurrency. To tokenize your asset, you will have to pay a network fee called gas. The price is very volatile, so have at least $100 worth of Ether in your crypto wallet.Choose a marketplace. There are marketplaces like OpenSea that you can join for free without moderating your content.Connect your wallet. In your profile on the marketplace, you will see detailed instructions on how to connect your crypto wallet in just a couple of clicks. Upload your file. Select the one-off or multiple sale option and upload your digital file. Marketplaces often accept PNG, GIF, WEBP, MP4 and MP3 files, up to 30MB in size.Set up a sale. There are three options: Fixed Price allows you to set a price and sell your NFT instantly, Unlimited Auction will allow people to keep bidding until you accept them, Timed Auction will last for the time you specify.Add a description. Come up with a catchy title and description for your token, and also indicate what percentage of royalties you want to receive from any resale of your NFT in the future.Create your NFT. Click the “Create Item” button and confirm the connection to your wallet to pay the so-called listing fee for placing your asset on the marketplace, and also make direct payment for the actual generation of your NFT – it is a minting price. Done! You’ve just created your own token! Secret Tip: Creating an NFT Without an Initial Investment “How to create my own NFT without a minting fee?” you might think. And you are not alone in this. Actually, “How to build your own NFT?” and “How to make your own NFT to sell?” are fundamentally different questions. You can create an NFT, post about it on social media, get high on your own conformity with the zeitgeist, tick the box and settle down. No sales – no worries. But no profit as well. So if you want to specifically sell NFTs, you need to carefully consider the balance of costs with potential profits. If you are not sure that your NFT will be bought and are hesitant about the appropriateness of the initial investment, take a look at the lazy minting feature. It is available, for example, in the OpenSea Collection Manager and on the Rarible marketplace. Lazy minting helps reduce the number of unnecessary Ethereum transactions associated with NFTs that were not purchased. It works like this: if the traditional creation of an NFT immediately ties it to the blockchain, taking the gas fee from you to complete the transaction in Ethereum, then lazy minting does not occur at the time of creation, but at the time of purchase. Until the moment of purchase, NFTs are stored off-chain and visually do not differ from other tokens placed on the marketplace. At the time of purchase, it is the buyer who will pay the gas fees associated with the transaction. The NFT will then be placed on-chain and transferred to the buyer. Remember that when you create your first NFT on the marketplace, you will definitely have to pay the listing fee for the marketplace to be able to list your items and sell them from your account. NFT in Games Major video game publishers see benefits from implementing blockchain solutions. Gaming giant Ubisoft backed 5 blockchain startups. Another major gaming publisher, Atari, announced the creation of a new blockchain division, the promotion of its own Atari Token as a means of payment, and the development of NFT projects. What can blockchain bring to the gaming industry, gamers and developers? Full ownership of assets. Players will have full control over the purchased digital assets, regardless of the developers. These items cannot be taken away. Moreover, they can be transferred from one game to another. Thus, game assets will only belong to the player, and not to the developers.Decentralized gaming market. Blockchain in games will enable the creation of a decentralized gaming market where gamers can trade their characters, in-game items and assets. Trading in-game artifacts is common now, but most often it is about selling an account, bypassing developers.Decentralized game control. Blockchain allows developers to create decentralized games in which control over changes in game mechanics is completely in the hands of the community. A striking example of this approach is the Decentraland marketplace, where users can trade virtual land.Investment component. On the open market, the price of in-game assets will obey the law of supply and demand – that is, their rate will rise or fall. As a result, the holders of in-game assets will be able to earn on the growth of their value.Monetization for developers. When players sell digital assets, developers will be able to receive a share of the profits from such transactions. It is enough just to write the appropriate conditions in the NFT code. In addition, developers will get the opportunity to earn on the growth of in-game currencies.Game multiverse. The development of gaming on the blockchain will allow developers to launch a single game multiverse, where gamers will be able to transfer characters and assets from one game world to another. Overview of Popular Blockchain Games Compared to the traditional gaming sector, the blockchain gaming niche seems to be quite small. However, hundreds of projects are already working on it. Most of them are based on Ethereum. Let’s look at some examples of popular NFT games. Axie Infinity It is one of the most popular games on the market with a large community of fans mainly from Asian countries, in particular the Philippines. In this game, users breed and collect NFT pets called Axies to fight against other players. Each animal has its own genetic code. Therefore, the weaknesses and strengths of the characters are passed on to their descendants. These characters are tradable on the domestic market, and each character is priced based on rarity and unique traits. To start playing, the user needs to purchase three Axies. For each quest, PvP battle, and adventure mode, players will receive platform bonuses. The main currency you can earn is $SLP tokens. Interestingly, you can earn on this NFT game without investing your money. For example, it is possible to find a manager in the community to receive a scholarship, that is, a percentage of income. In essence, you will develop someone else’s account and expect to be paid a share of the earnings for it. But there may be such a situation that you will not receive anything – for example, you will not fulfill the goals that are specified in the rules of the scholarship. Most often this refers to the amount of money earned. Therefore, it is still better to start playing by buying three cute Axies on the marketplace. Gods Unchained Gods Unchained is a free NFT card game. Here, NFTs are cards that have certain characteristics. Players accumulate cards by buying them from other users or by winning PvP matches where the quality of the cards and the skill of the players determine the winner. This game is more focused on skills and strategy. Newcomers to the game have access to 140 cards. This allows you to start playing without investing. You can get both a strong and a weak deck – this brings more excitement to the game. For each victory, you get experience points. Once the experience bar is full, you will advance to the next ranking or level and receive a new deck of cards to add to your collection. Each card is backed by an ERC-721 token, you can trade them on the internal market of the platform. Those who choose to sell cards within the gaming ecosystem will receive a platform token, $GODS, as payment. The entire economy of the game is built around this cryptocurrency – it is used to make payments, exchanges and pay commissions. The Sandbox It is a 3D gaming metaverse and one of the most active NFT gaming platforms where players can create and trade virtual assets. In this game, players can manipulate and monetize their assets. Think of it like blockchain iterations of popular PC games like Minecraft. Sandbox introduced the ERC-20 standard token $SAND as a metaverse token. Thanks to this, players can purchase in-game items on the platform’s marketplace. There is also $LAND, which is NFT tokens and by far one of the most valuable and sought after assets in the Sandbox game. The possibility of earning on this NFT game is not implemented directly by the developers, but you can upload your creations to the marketplace and sell them by setting the price yourself. Alien Worlds Alien Worlds is an NFT metaverse that simulates economic competition and cooperation between players while exploring other planets. Players compete for the Trillium ($TLM), which is required to manage Decentralized Autonomous Organizations (Planet DAOs) and gain access to additional gameplay. ‍In the Alien Worlds metaverse, players can purchase NFTs to mine $TLM, participate in battles, and complete in-game quests. Depending on their strategy, users acquire and collect NFT objects. To date, Alien Worlds is the only blockchain game that runs on multiple networks at once: Ethereum, Binance Smart Chain, and WAX. Its TLM tokens are available on all three networks, but all settlement transactions and game maintenance go through WAX, which is a fast gaming blockchain with low commissions, so its use is more profitable than the same Ethereum. DeFi Kingdoms Old school gamers and all those nostalgic for pixel art, beware! DeFi Kingdoms is a play-to-earn, Harmony-based RPG where the modern properties of NFTs are intertwined with nostalgic fantasy pixel art. Players can follow the classic path – develop their hero, search for items, and manage their game resources. Also, conversations with NPCs, exploration of territories and, of course, taverns are available. The game is very reminiscent of Stardew Valley. But unlike classic RPGs, here players can also accumulate $JEWEL tokens, which can be converted into Harmony One cryptocurrency. You can start playing for free, but you pay for gas if you interact with the blockchain. NFT Projects by Kevuru Games Kevuru Games studio keeps up with global trends and is actively studying the impact of NFTs on the gaming industry. The company’s specialists are already working on several NFT projects. We’ve hired blockchain experts to deeply understand the specifics of its implementation in games and actively use this knowledge to expand our expertise in creating NFT-based games. Undead Blocks It will be the world’s first multiplayer survival game on the Ethereum network. The gameplay is simple – players will have to defend themselves against hordes of zombies using special NFT weapons. For each zombie, they will earn a $ZBUX in-game reward that can be used to upgrade weapons or purchase useful items. The studio team was engaged in game design and created 3D models of weapons. The wait is not long – the release of the mobile game is scheduled for the 3rd quarter of 2022. 50,000 Twitter followers are closely watching game updates and are actively preparing to destroy the zombies. Guild of Guardians Guild of Guardians is a mobile RPG where players can team up and compete in guilds to earn epic tradable rewards. The studio specialists were given the task of creating 2D digital avatars for players, which could be purchased on the NFT marketplace. The artists depicted a wide variety of traits for the avatar, from race and background color to hats and weapons. A Unity developer created an algorithm that combined all the traits created by the artists to design full-fledged images. Thus, about 40,000 unique avatars were realized. The release of the game is expected in the second half of 2022 – more than 130,000 players are looking forward to the opportunity to start earning by using in-game $GOG tokens to improve their fighters. Gooniez Gang For this project, Kevuru Games specialists will implement full-cycle development. The first of its kind Web 3.0 racing shooter is slated for release in Q1 2023. In it, players will have their own avatars of the so-called Gooniez – special fighting duck racers, bred by one mad scientist. Having chosen a car and weapons, the ducks will participate in wild races full of chaos and gunfights. The victory will allow you to earn $GANG tokens and spend them on improving cars and weapons. Already 160,000 people are waiting for this revolutionary game. The first Gooniez NFTs were sold like hot cakes. A total of 8,888 Gooniez will be available, so their prices are constantly rising. MechaChain MechaChain is an upcoming NFT game about space conquest and robot battle. The robots are called Mechas: each Mecha is a set of NFT collectible parts that can be purchased using the in-game cryptocurrency called Mechanium or in Ethereum. After the complete collection, the robot gets the opportunity to participate in PvP battles alone or in a team. Players can earn Mechanium by winning battles and bidding, as well as improve their operation by purchasing new parts. Around 160,000 players are already on the waiting list for the game, following the latest news about its development on Twitter, Telegram and the Discord channel. Closing Speech Blockchain games are more than just entertainment. They can play a significant role in the spread of cryptocurrencies. After all, while playing, people who are not familiar with cryptocurrencies get acquainted with the blockchain. Crypto enthusiasts believe that NFT game development will become a shining example of the use of technology outside the financial sector, revitalize the industry and make game mechanics more exciting. All in all, it looks like NFTs are here to stay. Each NFT collection has its own value proposition, but in the long run, they are only worth what someone is willing to pay. Most of the NFTs ever created will become almost useless over time. On the other hand, some will become even more valuable. Who knows, maybe it is you who will be their creator?
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How to Create an NFT Marketplace: Key Points In Simple Words
How to Create an NFT Marketplace: Key Points In Simple Words
NFT is a type of token that allows you to digitize any goods. With it, you can earn with your creativity or just experiment with new technology. If one bitcoin is no different from another, then each NFT is unique. This allows information about any object from the real world to be represented in the blockchain. NFT secures the right of ownership of digital goods to the user – this is confirmed by an irreversible transaction in the blockchain network. To sell NFTs, you need a large platform where they can be collected and demonstrated to a future buyer. This platform is called the NFT marketplace, and we are going to talk about all the ins and outs of its creation in simple terms without complicated terminology. What is an NFT marketplace? How does it work? What does it consist of? And, of course, how much does it cost to create it? Let’s dive in. What is an NFT Marketplace? NFT marketplace is a trading platform that allows you to sell and buy a variety of NFTs. In general, it is a Web3 application, where Web3 is a new concept of the Internet, which will be based on decentralization, the absence of a single body of control and censorship. Every time an NFT is bought on the platform, it charges the transaction amount. After purchasing an NFT, the buyer receives a token – a unique identifier containing proof of ownership and information about the origin, author and authenticity. The marketplace can have fixed prices or work on the basis of an auction. To work with the marketplace, purchase and store tokens, the user must have a special crypto wallet. The NFT marketplace can be: open, where everyone can sell and buy NFTs;closed, where a certain company only sells its NFTs, and users can only buy, but not mint and sell anything. Also, NFT marketplaces can be classified according to their assortment into: universal, where all kinds of digital assets are sold, from paintings and music to educational courses and keys to programs; specialized, where one specific type of NFT is sold, such as digital assets for a video game. If you are not yet familiar with NFT, we recommend that you take a look at our guide to creating NFT games, where we examined this concept and its basic standards in detail. How Does an NFT Marketplace Work? The NFT marketplace works just like any other marketplace, but with a few twists and turns. First of all, its difference from a simple online market is that only the NFT marketplace makes it possible to buy and sell NFTs. This can be done at a fixed price or on an auction basis. The NFT marketplace generates NFTs using special transaction protocols called smart contracts that add a set of unique information to each such token and prescribe its main parameters. They also regulate the relationships between sellers and buyers. The obligations of the parties are represented in smart contacts as if/then. For example, if the buyer transfers payment for NFT, then the seller grants the right to this crypto asset. When the condition is met, the smart contract independently conducts the transaction. Below you can see the key differences between smart contracts and traditional ones. Criterion Traditional Contract Smart Contract Format Paper and/or digital version Digital version Regulation Law Blockchain Currency Regular money Cryptocurrency Transaction Manual Automatic Formation Days Minutes Lawyer services Mostly necessary Mostly not necessary Cost High Low Now, this market is dominated by large marketplaces such as OpenSea and Mintable. But if necessary, you can create your own NFT marketplace with your own rules, conditions and functions. From the user side, NFT marketplaces work like regular online stores or online auctions. The user needs to: Register on an NFT platform.Set a personal crypto wallet.Buy or sell tokens.When selling: upload and list digital items for sale.Choose a fixed price or auction format.Wait for buyers. When an auction closes or a token is bought at a fixed price, sellers are notified accordingly, and the NFT platform regulates the transfer of funds and assets. Pay attention to an important point: the choice of blockchain. Think in advance which blockchains you want to support. Surely you have most often heard about Ethereum – the second largest cryptocurrency by capitalization, and the third most commonly used token in calculations at the present time. But at present, Ethereum is a highly congested network, so you should not rely on it alone. What’s the way out? You can choose from other blockchains capable of processing thousands of transactions per second, such as Polygon, Solana, or Flow. So far, Solana is the fastest decentralized blockchain allowing the creation of scalable NFT marketplaces. Why Are NFTs Popular? According to NonFungible.com, the NFT market grew by 300% in 2020. In the first quarter of 2021, the total market capitalization of large NFT projects increased by 2100%. DappRadar said NFT trading volume hit $10.7 billion in Q3 2021. Most NFTs find a buyer instantly, and this applies to both art and gaming collectibles. The most famous NFTs have been sold for tens of millions of dollars. Celebrities are also driving the rise of NFTs by tokenizing their music, videos, art, logos, paintings, etc. In the coming years, NFT will be even more in demand. Therefore, the competent development of the NFT marketplace is a promising investment for anyone who wants to keep up with the times. NFT Marketplaces for Various Spheres Most NFTs are digital art: copies of paintings, images, videos, memes, and more. But this is far from the only area for which an NFT marketplace can be created. This is also relevant for: Video games. The NFT marketplace may sell unique in-game collectibles or characters that help you make faster progress in the game. Some games are completely based on NFT assets, for example, the upcoming RPG Guild of Guardians with NFT avatars created by our team.Real estate. A real estate trading platform must support MLS databases and state register databases, be able to determine the location of the user, etc.Investments. Such a platform is similar to a stock market where securities are traded – it must provide the possibility of issuing legal securities with the right to property, dividends or a share in profits.Online education. Such a marketplace offers users learning services via the Internet – from selling training courses to communicating with teachers, tracking learning progress and organizing knowledge testing.Security. NFTs can act as access keys to programs, operating systems, content, etc. Platforms selling such tokens must support popular means of protection on the part of the buyer: identification by face, eye, fingerprint, etc. Digital avatarts on the NFT marketplace The Must-Have Features of the NFT Marketplace All online stores are different, but they share a certain number of common features. The same goes for NFT marketplaces. If you want your platform to be at least as good as others, you must provide it with the following features: Storefront. The marketplace should have a storefront where the buyer sees previews of products and information about their owner, price or bids, etc.Filters. Filters are necessary for a quick search for the necessary assets. Categorize collectibles by type, feature, price, listing status, and more. Auction. Assets can either have a specific price or be available for auction. The marketplace must have all the tools for this: the initial bid, the current bid, a bid validity date, and others.Wallet. To work with cryptocurrencies, you need a wallet. You can create your own wallet or integrate existing wallets into your platform: Metamask, MyEtherWallet, etc.Ratings. Ratings can help new buyers understand if a particular seller is trustworthy. Estimates for sellers are given by buyers themselves, depending on their experience.Support. The presence of support services on the trading platform is mandatory. This will help users find solutions to their problems and answers to their questions. In addition to the required features, there are also others that are considered optional: The ability to mint NFTs.Integration with multiple payment gateways.Adding a forum to form a strong community.Adding an online chat or chatbot for quick feedback.Availability of a wishlist and comparison of digital goods. To understand what additional features you need, it is better to work with skilled developers who have experience in creating a variety of NFT marketplaces. OpenSea NTF marketplace user interface Things to Consider When Building an NFT Marketplace The trading platform inevitably implies currency transactions. Therefore, you must prove to your potential buyers that your marketplace is trustworthy and functions in accordance with all the rules. So be sure to pay attention to the following factors when creating your NFT marketplace: Transparency. Your NFT marketplace should be transparent so that users can clearly see all transactions. The blockchain network ensures that an error-free payment procedure keeps transactions running smoothly.Security. You must ensure that your NFT marketplace is secure so that all transactions can proceed properly. To do this, it is necessary to provide it with a built-in security system.Decentralization. This feature allows you to copy and distribute all information to different blockchain networks. During the introduction of a new block, the network updates its blockchain to accommodate the changes.The monetization model. If you are using a ready-made NFT marketplace solution, you need to consider what commission it takes when selling your products.Smart contracts. Smart contracts are combined with blockchain technology, as they allow secure cooperation between strangers without intermediaries. Key Steps to Build an NFT Marketplace You can’t create an NFT marketplace just because everyone does it or it’s a common practice now. You must clearly understand why you need this and consider each of the following points: Niche. Decide on a niche for your NFT marketplace. Then it will be easy to form a concept, define the target audience, describe functions and unique features, etc.Design. Think about the user interface and efficient platform architecture. The marketplace should be convenient and intuitive for everyone who gets there for the first time.Frontend. A robust framework (Angular, ReactJS, VueJS) will help you achieve your goals. Select developers with experience in creating NFT marketplaces to ensure maximum functionality and reliability.Backend. Choose the right technology for optimal functionality (NodeJS, Python, Java). You must implement operations with blockchain, smart contracts, wallets and an auction mechanism.Testing. Don’t skip this step as it will ensure that the project is working correctly. QA engineers test usability, security, reliability and performance under all possible platform usage scenarios.Post-launch. Post-launch support is essential to ensure high-quality work. You also need to think about further development of the platform to stay on trend and meet user expectations. What Affects the Cost of the NFT Marketplace? The price is a topic of increased interest for everyone. Perhaps you have even skipped all the information above to get here right away, right? The cost of creating an NFT marketplace depends on its complexity and functionality. The bigger the platform you want, the more people you need to build it and the more investment you need to make. In general, you have two paths. You can use a ready-made solution like OpenSea or Nifty Gateway. This option will be less expensive because you don’t have to create an application from scratch. Plus, your market entry will happen much faster. For example, using the SDK from OpenSea you will get a platform with the OpenSea infrastructure and your design. You can also order the creation of an NFT marketplace from scratch. Specialists will create a product tailored to your goals with the functionality and features you need. You will be able to scale and expand as you please, and also be completely confident in the protection of confidential information. However, this will take much longer and be much more expensive. It is difficult to give an exact price without knowing the specifications and requirements. On average, when talking about the cost of creating an NFT marketplace, one can start from the amount of $100,000. The price will be much higher if you choose developers from the United States. Conclusion Creating your own NFT marketplace can be tricky if you’ve never dealt with blockchain before. As with any other task, it is important here to start with the reasons why you want to create a marketplace and the goals you set for it. Based on them, it will be easier for you to think over the necessary functionality. The best help in this for you will be an experienced and skillful partner who is well versed in the blockchain. The Kevuru Games team is ready to help you with NFT marketplace development that will work for the benefit of your business. We can offer you both options: create your own NFT marketplace or develop it based on a ready-made SDK. Our team is also able to help you create brand-specific NFTs as a way to expand your revenue model. We have experience in creating both NFT collections and large-scale 3D visualizations related to NFT projects. On the rise of the NFT theme, we carefully studied this concept and found first-class blockchain specialists. They are well versed in the specifics of buying and selling tokens on marketplaces and will always provide advice on the optimal allocation of resources when creating an NFT marketplace. Feel free to contact us, request an estimation or just a consultation – we will answer all your questions and lay a solid foundation to create your dream NFT marketplace.
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How to Create an NFT Game: A Step-By-Step Guide to the Essentials
How to Create an NFT Game: A Step-By-Step Guide to the Essentials
You’ve probably already heard about NFTs, even if you haven’t really strive for it. Popular trends tend to penetrate all parts of the information space and catch the eye of everyone, regardless of the level of interest. But since you’re reading this article, it means that you’re definitely interested in what NFT is and how to make an NFT game. NFTs are used in many industries. In 2021, the Hermitage opened a digital art exhibition where 38 NFT projects were presented. Twitter founder Jack Dorsey sold the NFT token of his first tweet for $2.9 million. Artist Mike Winkelmann received a record $69 million for his NFT painting. So what’s going on? What is NFT and why is everyone talking about it? What are NFTs? NFT stands for non-fungible token. Like cryptocurrencies, NFTs appeared as a result of the formation of the blockchain. But unlike, for example, Bitcoin, each NFT is unique and has its own value. If one conventional cryptocurrency unit is no different from another similar one (for example, one Ethereum does not differ in any way from another and is completely interchangeable without loss of value), then this is not the case with NFT. To understand this, let’s start with the NFT environment – the blockchain. Wikipedia says that a blockchain is a continuous sequential chain of blocks containing information built according to certain rules. Simply put, it is a database that is simultaneously stored on a huge number of computers. In the traditional model of the Internet, all devices are connected to centralized nodes in the form of servers or Internet providers, while the blockchain works in a different way. It does not provide any central nodes. In its system, all devices simultaneously store all the information published in the blockchain. Blockchain process Tokens, in turn, represent a ledger entry on the blockchain. These are units of asset accounting, analogous to shares on the stock exchange. A distinctive feature of most tokens is the principle of fungibility. It can be compared to a currency, including a cryptocurrency: one dollar or one bitcoin can be easily replaced with one dollar or one bitcoin belonging to other users. But not all digital assets are fungible. Unique objects, such as a Leonardo da Vinci painting, cannot be identical to a Paul Gauguin painting, even if they are theoretically similar in appraised value. To transfer unique elements to the blockchain, a non-fungible token format was created. Each NFT is unique and exists in a single copy, it cannot be divided. All information about its author, buyer, and all transactions with it is securely stored in the blockchain. In other words, an NFT is a digital certificate attached to a unique object. Only one person can be the official owner of an NFT. NFT Standards Each blockchain has several standards that you can consider as a template for the function you will use in the smart contract. Smart contracts are self-executing pieces of code stored on the blockchain. Each standard offers certain features and attributes that must be filled in when creating an NFT. Ethereum The original non-fungible token standard was ERC-721, built on Ethereum. It continues to be the most widely used blockchain platform for building and running NFTs. It assumes that an asset has certain attributes or characteristics that make it unique and rare. Other standards less common on the Ethereum blockchain are ERC-998 and ERC-1155. They have similar characteristics to ERC-721 but can contain both non-fungible and fungible tokens. ERC-1155 tokens allow users to register fungible (ERC-20) and non-fungible (ERC-721) tokens using the same address and smart contract. This feature can be very interesting for games where fungible in-game currency and non-fungible collectibles can be kept together. Other token standards, such as ERC-1190, which offer the creation of flexible and complex NFTs, have already been submitted for review and are awaiting approval. Flow Flow owes its existence to CryptoKitties. CryptoKitties is an NFT-based game that allows users to buy, sell, collect, and breed digital cats. It was launched using ERC-721 tokens. It became so popular that it started consuming more Ethereum blockchain resources than originally planned. The Dapper Labs game development team solved this problem by creating the Flow blockchain. It was designed specifically for crypto-collectibles and games. Smart contracts in the Flow network are written in the Cadence language. Flow makes it possible to use updatable smart contracts. These smart contracts can be deployed in beta and then incrementally upgraded by the original authors until they are satisfied. Tezos Tezos is a multifunctional decentralized blockchain platform with support for smart contracts and the ability to create tokens and decentralized applications. Tezos has its own cryptocurrency called Tez and a non-fungible FA2 standard that provides more flexibility for handling in-game elements. Other Blockchains There are other blockchains, such as Palm and Solana. Palm Blockchain is a token-based NFT ecosystem that is connected to Ethereum and features low gas costs and fast transaction completion times. It focuses on building an NFT ecosystem for culture and creativity. Solana is the world’s fastest open source blockchain and the fastest-growing cryptocurrency ecosystem with thousands of projects. It aims to use several revolutionary technologies for the next generation of dApps (keep reading to learn more about dApps). What Are NFT Games? NFT games are blockchain-based entertainment products that contain digital objects – non-fungible tokens. In video games, NFT technology can be used to attract investment. Players can create, buy or sell a token of any in-game object and thus support the developer. For example, NFTs can be used to tokenize skins, artifacts, weapons, and other game assets. We’ve already talked about special token standards for games – for example, Ethereum ERC-1155. Not only developers, but also players can benefit from NFTs. For example, they have the opportunity to sell in-game NFTs to other collectors and players, thus earning cryptocurrency and money. Let’s looks at the FPS blockchain game Undead Blocks. Our team created art for it, including characters and weapons. The game offers zombie killers to expand their arsenal of weapons with NFT options and even whole packages at attractive prices. Undead Blocks screen NFT games are mainly featured on Ethereum. To start playing, you need to make some kind of contribution, such as purchasing an NFT in-game product that you can play with. By playing this item or character, you increase its uniqueness and can later sell it to another player or collector for a higher price. Some games don’t require a contribution and are partially free. Usually, they work on a pay-to-win system, when there is a certain part of paid game assets that significantly speed up game progress. So the players have a choice – buy the items and secure the victory, or rely on their patience and a pinch of luck at no cost. For example, you start without investments and develop your character through various actions. Over time, its value will increase. In addition, almost every game has mechanics that allow you to earn bonuses – drawings of tokens within the game, competitions that can also generate income, etc. The features of these games are that you can earn money in them, monetize your gaming experience, and develop the blockchain ecosystem. There are also disadvantages: you need to invest in them, earnings depend on cryptocurrencies and sales of in-game assets, and these are risks. Gamers must constantly improve their characters and most often buy add-ons to win. On the other hand, the cost of upgraded characters can reach crazy values. For example, the most expensive creature from the NFT game Axie Infinity was sold for a modest $1,076,100. Axie Infinity screen How to Create an NFT Game: Preparation Stage How is NFT implemented in the gaming environment? To design and use NFTs in the game, developers create smart contracts with the rules for using such tokens. For example, in CryptoKitties, a small number of core contracts structure the game. The most famous of them –  geneScience – defines the random mechanics of generating new cats. Initially, the developers of the game kept its code secret, so interested players even created tools to analyze the likelihood of cats having certain traits. This helped users increase their chances of getting a rare and more valuable breed. Now let’s talk in more detail about how to create an NFT game. Game Model NFT games can be divided into two large groups: P2E (play-to-earn). To start playing, players must purchase their first NFT. In the future, there is an opportunity to recoup the investment. Most P2E games allow gamers to win so-called utility tokens and buy NFTs representing characters, perks, or power-ups.F2P (free-to-play). There are significantly fewer such games, but they don’t require any initial costs – you can start playing right away. In this case, the possible income will be lower. Such games may not include utility tokens. The utility token method is considered a more stable way of earning than the NFT-only method – winning valuable NTFs is very dependent on chance. In order to help novice players who are unable or afraid to invest, special scholarship funds are established. Experienced players sponsor and train them, after which they are entitled to a share of the profits. Design for Your Game Select the genre of the future game. The NFT game is not some scary beast that exists in another reality. This is the same game as the others, but with its own characteristics. So strategy, combat, adventure, simulation, role-playing, or card games – all options are available. After choosing a genre, it is important to conduct a competitive analysis. Find similar games on the blockchain and beyond. Do not mindlessly copy successful games – take the most interesting features and supplement your idea with them. All information about the game should be recorded in the game design document. This way you can avoid misunderstandings or misinterpretations within the team. When you precisely define the key milestones of the game, characters, their leveling system, victory conditions, and monetization features, you can move on to design and start creating art. Of course, game art is an absolutely creative field, and you are free to do whatever you want there. But note one thing for yourself. At the moment, the most popular NFT game is Axie Infinity, where the player has to collect fantastic NFT animals that can be bred or sold. We also remember about CryptoKitties, a kind of trendsetter for games with animal breeding mechanics. These games combine bright cartoon art with cute animals. Almost no one in the world can resist cute animals. Keep this in mind. Other popular NFT games are also non-AAA graphics examples. In the future, the emergence of AAA games with the introduction of NFT is planned, but so far the effectiveness of such a combination hasn’t been tested and remains in question. To avoid the risks and huge investments in an untested concept, start with a simpler graphic option. Later, after getting your hands on it and understanding the specifics of NFT games, you will be able to move on to games with a more advanced level of art. CryptoKitties screen Web or Mobile Applications built on blockchain technologies are called dApps – decentralized applications. The main code and data (backend) of a decentralized application are stored and executed on the peer-to-peer blockchain, unlike client-server applications, whose data and code are processed on servers. In fact, all cryptocurrencies are already variants of decentralized applications. But usually, they are considered the basic foundation of the blockchain, on top of which a variety of decentralized applications already work. Decentralized applications are usually open source. We continue to figure out how to make an NFT game. The next question to ask is how do you want your users to interact with the game? Through a web browser or mobile app? Both options are valid. The web application is universal and can be launched from any device, from a computer to a smartphone, anywhere in the world. On the other hand, a mobile app will run much faster on smartphones and may have many more features. Therefore, its development is often more expensive. Mobile applications can be native and cross-platform: Native options are created for a specific operating system and can have access to various smartphone functions: camera, contact list, GPS, and others. Often we are talking about Android and iOS, but there are also Blackberry, Windows Mobile, Bada, Symbian, as well as open source systems such as Mobian and Ubuntu.Cross-platform options won’t be able to access smartphone functions, but they’re much easier, faster, and cheaper to create because you only need one version that will work for all operating systems. Before choosing between native and cross-platform apps, consider whether you need smartphone features for your game. Also, note that the AppStore requires each app to meet a set of requirements and may refuse to list a game on the store if it detects any infringement. There is also a hybrid app option that works as both a mobile app and a web app. Then it makes sense for you to pay attention to progressive web applications. PWA allows you to run the application using a mobile browser. At the same time, the functionality of the native application is almost completely preserved, and the application itself doesn’t need to be placed in the AppStore and go through all the circles of hell with regards to audit. The advantages of PWA are: Sending push notifications (except iOS devices).Working offline.Accessing some smartphone features (except iOS devices).Placing a shortcut on the desktop that doesn’t visually differ from that of a native application. Define your target group and the devices they use. But the simplest solution for your first NFT game would be a web application. It has maximum coverage, is not limited to a specific device and doesn’t require either a complex technological pipeline or compliance with the rules of a specific platform. Suitable Technology To get your feet on the ground in NFT, take advantage of open source. For example, you can go to GitHub and find both ready-made games and templates for NFT games that you can manipulate to better understand the specifics of such games. If GitHub is Greek to you, then pave the way for the initial orientation in it. You will definitely need it in the future. This is the most famous project and code version management system. It allows you to collaborate with other people around the world, plan your projects and track your work. One of the most common dApp development ecosystems is Truffle Suite. It is the leading smart contract development environment. Truffle tools are used by well-known companies such as Microsoft, Amazon, and VMWare. Truffle Suite provides blockchain developers with a standardized testing environment and asset pipeline to create high-quality and reliable smart contracts. Truffle Suite consists of three different parts: Truffle. A development environment that uses the Ethereum virtual machine as a basis and specializes in the development, management and testing of smart contracts.Ganache. A tool for setting up a local Ethereum blockchain that allows you to deploy, develop, and test all of our decentralized applications in a secure and deterministic environment.Drizzle. A set of front-end libraries based on the Redux store for developing a more predictable and manageable interface. Truffle Suite For a long time, Truffle Suite only supported blockchains based on Ethereum and Ethereum Virtual Machine. But recently, Truffle has announced support for Tezos. It is the first blockchain outside of the Ethereum Virtual Machine. Another dApps development platform is Moralis, which has an infinitely scalable server infrastructure and is able to remove the biggest obstacles in dApp development. The platform provides you with a fully managed back-end infrastructure. This means that you, as a developer, can focus on developing the front end and the main user interface. The Front-End Stage The frontend – the client side of the user interface – can be created using JavaScript. You also need to choose a framework, a ready-to-use set of software solutions, including the design, logic and basic functionality of a system or subsystem. It contains predefined and implemented classes or functions. Also, for specific tasks, you can add your own code to what is already contained in the framework. As frameworks, React and Vue can be good options. Angular, with its huge API, may seem too complicated for beginners. Truffle Suite was originally built to connect to React, but as of 2019 they also offer a Vue plugin. The frontend can be hosted on Netlify. It is one of the most advanced web development platforms that helps programmers publish projects online. It is ideal for small teams or solo developers who are not able to create the infrastructure for their resources on their own, but still want to put their product on the Internet. Besides, it’s free. The Wallet Unlike ordinary money, cryptocurrency is not stored in a real or virtual wallet, it is located directly in the blockchain ecosystem. A crypto wallet is a special software or hardware that allows you to store digital currency, as well as perform various operations with it. Any crypto wallet should have a high level of security. To select a suitable wallet, you first need to go to the website of the cryptocurrency you are going to store and familiarize yourself with the list of recommended applications. Every secure wallet must meet the following requirements: have private and public keys;have several levels of security. For example, CryptoKitties uses the MetaMask non-custodial wallet. It works as an extension for the Google Chrome family of browsers. MetaMask crypto wallet Smart Contract We have already mentioned that smart contracts are programs stored on the blockchain that run when predetermined conditions are met. If users want to access their NFT, it goes like this: The frontend receives the user’s address from the crypto wallet.The frontend sends the user’s address to the smart contract.The smart contract gives the user the NFT address owned by the given user. To work with a smart contract, you can use the official Ethereum blockchain library called Web3.js. Web3 allows you to abstract from the internal mechanics of Ethereum and work with the network and smart contracts as if they were ordinary JavaScript objects. The Solidity programming language is used to write smart contracts. Solidity is a Turing-complete language, which means you can create complex contracts in a well-defined code format. All state transitions are logged and stored unchanged. Therefore, you need to thoroughly test the contract before it is sent to the production environment. Fixing bugs can be costly or even cause critical system failures. Smart contracts have the following important properties and advantages: Transparency. Blockchain users can read and use smart contracts through the APIs.Immutability. When a smart contract is executed, logs are generated that cannot be modified.Distribution. The output of the contract is verified and evaluated by many nodes in the network. Information on the status of contracts is publicly available. In some cases, even private variables are viewable. The Back-End Stage So, we have already determined that the smart contract deals with the URL of the desired NFT. With this address, the frontend makes a request to the backend to get the metadata for this NFT. The backend sends metadata to the frontend. They include the name of the NFT, its address and identifier. After receiving this data, the frontend can send another request to the server with the NFT URL. The interface can then display the available data and the user can see their NFT’s name and image. For the backend, you can use node.js. It is a software platform that translates JavaScript into machine code that runs on the server side. So JavaScript can be used to build the backend. The Testing Stage To test your NFT game, you can use special test blockchains like Rinkeby. Ganache by Truffle makes it easy to create a mock blockchain. The types of blockchain game testing can be as follows: Functional testing. This is a test of the overall functioning of the game, data transfer, block and chain sizes to evaluate requirements, processes, etc.Security testing. This is mandatory to check for any threats to the blockchain system.UI testing. It’s important to make sure the game’s workflow and functionality are working properly and to test fonts, colors, graphics, and more for a great user experience.Integration testing. This is a test of interconnection between different software components.API testing. The bottom line is to check the communication of software components with an external API to make sure that the request and response are correctly processed by the system. Conclusion Now you have a general idea of how to make an NFT game. In this case, it is important not to get carried away with the number of NFT assets, but to think about what value they represent for the players. Will players want to buy them and what will be their motivation? If you want to keep up with the trends, but have no idea what NFT features can be offered to jaded players, let’s join forces. Our NFT game development expertise is multifaceted and constantly updated. We have experience in creating unique NFT assets for games of various genres. We have carefully studied the NFT phenomenon and are ready to offer you a bunch of options for using it in games. Contact us and together we will come up with an interesting NFT solution for your game.
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Corporate Culture: How to Make Every Employee Happy
Corporate Culture: How to Make Every Employee Happy
What is the difference between a good place to work and a great place to work? Hint: culture. According to a Deloitte study, 94% of executives and 88% of employees believe that corporate culture is important to business success. Another study by CultureIQ shows that employees’ overall assessments of their company’s attributes, including collaboration, environment, and values, are 20% higher in companies that display a strong culture. What does it mean? If a company does not have a culture that is focused on employees and promotes their well-being, it will not be able to see the success that it dreams of. One of the indispensable and paramount tasks of modern business is to make employees happy and provide them with a great experience. The HR department of Kevuru Games talks about how the corporate culture was built in the studio, at what stage they are now and what else they plan to do. Kevuru Games Corporate Culture: Beginnings In 2018, when Kevuru Games had 24 employees, the corporate culture was more of an intuitive and unanimously shared experience – employees worked in a positive atmosphere, socialized outside of work, and had fun corporate events. But when the staff tripled a year later and outgrew its original intimacy, there was a need for a clear and structured system that would become a universal guide for any employee and would provide comprehensive instructions on issues regarding learning, adaptation, motivation, growth and more. The HR team analyzed the current state of affairs, collected feedback from the heads of departments, and actively engaged in filling the knowledge base. Everything was going well, but the 2020 pandemic made adjustments to the process of building a corporate culture. The safety and health of employees required radical measures – the transition to a remote work mode. At the same time, most of the people hired from that moment not only did not see the office and could not appreciate the atmosphere in the team, but did not even have the opportunity to get to know their immediate supervisor other than through video communication. Quarantine Realities The remote mode largely nullified the previously established corporate traditions. Short informal negotiations in the kitchen over a cup of tea dissolved into harsh realities. And the task of “stitching” the team came to the fore, especially given the large number of newcomers. Feedback mechanisms have changed – communication with employees has become more regular and systematized. This was especially important for people not to consider themselves abandoned and not interesting to anyone, but to feel like full-fledged members of the team. Since the beginning of remote work, the practice of common Friday calls with the participation of the CEO has been introduced. All teams take part. The point of these team calls is to keep the company up to date on current tasks, innovations, completed projects, and to give everyone the opportunity to collectively welcome new hires. Also, marketing and HR departments are sure to prepare special layouts about completed projects and successful tests, where they thank the team that took part in the work. Such layouts are published in the general chat of employees. Well, after discussing business issues, employees periodically arrange remote cocktail parties, communicate on non-work topics and play online games. In 2021, the size of the Kevuru Games team exceeded 300 people. It would seem that in such a large team, you can easily get lost and go unnoticed. But nothing of the kind. The HR department always reminds in time when someone has a birthday or an anniversary of work and which of the employees receives a promotion. And this is only a small part of what is being done to make each of the huge team feel important and needed. And it all starts with the first job interview. Hiring: From the Offer to the First Meeting In a month, the recruiting department deals with hundreds of responses to open vacancies. The team tries to process all letters within a day. Kevuru Games recruiters are sure that positive communication with a pleasant aftertaste should be established with each person, because even if the candidate does not fit, they may have contacts that will be useful for the company in the future. As for candidates who showed great zeal in getting the desired position, but who lacked certain knowledge or skills, they are not left to chance: recruiters clearly prescribe what exactly needs to be improved, or they can even offer another position that is more suitable in according to skill set. If a person applied for a position that is not currently relevant, recruiters record the appeal and promise to contact the candidate if a corresponding vacancy appears. And these are not empty words. Often you can hear the mysterious phrase “candidate base” from different companies. In the case of Kevuru Games, it really exists and consists precisely of those people who at some point, for certain reasons, could not take the desired position. If the vacancy is still relevant for them, recruiters get not only a perfect match for the right skills, but also the opportunity to save time on an acquaintance – after all, it has already taken place. Such a system makes it possible to close vacancies at a speed of two weeks, although sometimes it turns out faster. A positive reputation and HR brand contribute to the fact that today about 25% of candidates themselves are looking for a company that they have heard a lot of good things about. Recruitment lifecycle analytics is conducted by Head of Recruitment. He captures the stages of the search, analyzes the rate of closing vacancies, takes into account the ratio of offers to refusals, etc. In general, the recruitment process looks like this: Posting a vacancy on the website and external resources while simultaneously searching for suitable candidates in the database.Getting to know a recruiter.Test task for certain positions. If this is not provided, then automatic transition to the next stage.Interview with the head of the department and a representative of the HR department.The result is an offer or a detailed explanation of the refusal. The online interview is conducted using Google Meet. The first interview with the recruiter is of an introductory nature – he or she tells the candidate about the company, the vacancy and upcoming duties, asks about work experience and conducts an initial analysis of the correspondence of the person’s values ​​to the values ​​of the company. The second interview is a more detailed and in-depth conversation with the recruiter and a conversation with the head of the direction, which may include more narrowly focused specific questions in accordance with the candidate’s specialization. After it, the company indicates the date by which the result of the interview will be ready. In case of a positive outcome, the newly minted employee moves on to the next stage. Onboarding and Adaptation In remote mode, onboarding requires especially close attention and focus on all the little things, from providing access to work accounts and mail to an instant answer to any question that a person has. Thanks to the formed database, answers to the most common questions no longer cause problems, and the well-established procedure for the technical introduction of employees into the company’s ecosystem makes them quick and easy to appear in all work chats. The arrival of a new person is always accompanied by posting a postcard in the work chat with their name, position and interests, which they considered necessary to tell about themselves. Of course, they also get to know their team, for which a separate call is organized, where even in remote work mode, new employees see the faces of their colleagues and communicate with each of them personally. Since January 2022, the company has been providing all newcomers with welcome packs – sets of branded merchandise designed to help employees quickly get used to the idea that now they are real team members. During the trial period, HR holds regular meetings with the newcomer to keep abreast and correct various issues that arise. Calls are scheduled after the first 2 weeks, a month, two months or more, if required. The Smallest Turnover in Gamedev: Why Is the Relationship Between Specialists and the Company is Serious and Long-Lasting? Adapting to the new quarantine realities, improved communication systems, increased attention to new employees and the desire to constantly keep each person up to date with the life of the company – all this is done because people are the main value of the company. The corporate culture of Kevuru Games promotes a special scheme of interaction between leads and the team – they motivate their employees, communicate personally with each of them, and always meet halfway when questions or difficulties arise. For studio leads, the mood of each team member is important, and they are ready to deal with each specific case. Constantly improving your skills and keeping up with the latest trends is very important for game industry workers. For example, some teams organize interactive courses in which each artist, who has some unusual or exclusive skills, gives lectures to the whole team. This happens several times a month. Artists talk about some unique tricks, pipelines that are successfully practiced, for example, features of sculpting organic structures, texturing. At Kevuru Games, no one is left alone with burnout: employees can be offered a transition to another project that is more interesting to them, or, in case of exclusivity and indispensability, the company can create all the necessary conditions for comfortable work. It can be a special schedule, special conditions, even a kind of psychological help from PM. When interacting with a customer in an inconvenient time zone, teams use the individual duty format for calls. If a person no longer really has the strength or creative enthusiasm, then he or she can use the sabbatical option – an individual career pause that allows to completely turn off the processes for a certain time, relax and reboot, and then return to the workplace fresh and full of energy. The staff turnover rate at Kevuru Games is incredibly low and does not consistently exceed 4%. Kevuru Games Values Almost every successful company has strong corporate values that define the company’s identity, distinguish it from competitors, and help attract the right employees and customers who share these principles. At Kevuru Games, they are as follows: Diversity. The company is equally glad to see people of any gender, age, race, orientation and religion. Offensive or derogatory jokes, allusions and memes on such topics are unacceptable.Transparency. The company strives to make all processes and decision-making procedures as clear and transparent as possible. Open communication within the team is maintained, and all decisions and expectations are always discussed together.Corporate spirit. All departments work together for a common result and are always ready to help each other in case of difficulties. No one is left alone with their problem: teamwork implies a joint solution of any issues.Confidence. The work is built on mutual trust. Employees trust their colleagues as real professionals who are responsible for their work, and they are firmly convinced that the company will fulfill all its obligations to them.Creative passion. All specialists are dedicated to their work, so each project is supported by exceptional involvement and creative enthusiasm. Thanks to this, the company manages to achieve results that exceed customer expectations.Open door policy. The company has developed an open door culture, when any request, offer or desire can be addressed to any of the leads, heads or directly to the CEO. New ideas are welcome: those are always implemented if they are useful for streamlining workflows and achieving excellent results. Taken individually, these values are nothing extraordinary, but collectively they are the force that moves the company forward, makes it unique, and attracts people to it. This is the reputation of the company, those qualities that first of all come to the mind of those who think about it. Employee Care Work takes up most of the life of every person, and it is important to understand that in addition to interesting tasks and a comfortable environment, each employee needs support and motivation. This is how the company operates care programs, the purpose of which is maximum care for employees. Among the main ones are the following: Performance appraisal program. Every six months, starting from the end of the trial period, a Performance Appraisal meeting is held with each employee based on the results of their work and the level of their skills to determine points of growth and development. Career growth can be both vertical and horizontal. For example, a 2D artist who is carried away by 3D and a little tired of his or her tasks is free to move to the position of a 3D specialist, provided there is an open vacancy and relevant proven skills. It is important for the company to support the creative fervor of employees and give them the opportunity not only to grow within the same position, but also to update themselves, look for tasks that are interesting for them and not get hung up on what has lost interest due to habit or fear to speak out. Once a year, based on the Performance & Professional Development Plan (PPD), the employee may also be reviewed the level of monetary compensation.Personal schedule and overtime program. Each employee, in agreement with the lead, can choose a convenient work schedule for themselves and start their day from 8 to 11 am with a non-fixed lunch break (you can also choose whether it will last 1 hour or 2). Such flexibility of the work schedule was developed, among other things, because the company employs a lot of creative specialists, whose productivity and inspiration depend on biorhythms, time of day and quality rest. Another banal, it would seem, but at the same time a very important nuance of overtime is that Kevuru Games value the time and work of employees. Therefore, if there is a need for overtime work, the PMO office can make an offer of this work and, if the employee agrees, mandatory compensation for these hours.Training and development program. Everyone in the company has a personal training budget that can be used to pay for professional courses, seminars and conferences.Health program. If an employee has been with the company for more than a year, the company offers them voluntary health insurance. Also once a year, the company compensates employees for the cost of vaccination against seasonal flu.Birth support program. For employees who are expecting a child, the company offers additional paid vacation days after the birth of the baby, as well as material compensation monthly during the first year of the child’s life. Team at Work and Out of It: Spending Time Together Joint events are a separate component of the corporate culture – it is difficult to imagine a more appropriate moment to get to know each other, communicate, and just feel like part of a large team in reality. The lack of personal meetings was especially pronounced in the first year of quarantine. After the first wave of the pandemic receded, the company’s office opened its doors to everyone who wanted to restore the disturbed social balance. So, despite the fact that most of the team continues to work remotely, each employee can work from the office if they have such a need. Recently, HR began to note that the craving for socialization and common pastime with colleagues has become more and more noticeable. About once a week after the end of the working day, the colleagues from different teams present in the office have began to gather for board games. If desired, they are joined by others who prefer remote mode, but do not mind coming to the office in the evening for live communication with colleagues. Twice a year, Kevuru Games hosts large corporate events. In summer, this is a joint trip to nature with many sports activities; in winter – an interesting theme party with bright photo zones, New Year’s contests and incendiary dances. The pandemic has made adjustments to this schedule, and in 2020, offline events had to be abandoned for the safety of employees. But in 2021, the team managed to catch up – both summer and winter. An interesting fact is that employees want to see each other live so much that they come to common corporate events even from other cities of Ukraine (and the company compensates for all travel costs). But since the last two years have not been without online parties, Kevuru also likes this kind of entertainment: for example, the Halloween party was held on Zoom, where everyone showed off their cool image. The company gave prizes for the best. Gifts will be discussed later. Sources of Motivation At Kevuru Games, first of all, employees are motivated by a common goal and their involvement in the creation of cool gaming products. It’s hard to hide your delight when, for example, Lucasfilm, the American film studio of Walt Disney Studios, adds your name to the credits of their new game, because you created 3D characters for it. It’s also impossible to keep your hands from trembling as you flip through endless pictures of cosplayers wearing the Fortnite skin suits you designed. Involvement in the global gaming industry inspires, and the visual results of the work, the delight of the players and the sincere gratitude of customers motivate more than any other awards – they are priceless. However, the matter is not limited to this. The HR department of Kevuru Games is confident in the strength of the balance between the intangible and the material. Therefore, employees regularly receive pleasant gifts from the company for all holidays: Easter, New Year, St. Nicholas Day, etc. In the nearest plans for 2022: valuable gifts for anniversaries of work in the company, birthdays and other important events in the life of each employee. Team Path to Success In two years of quarantine restrictions and remote work, the company managed to grow almost three times. The number of implemented projects has passed over a hundred, and more and more world-famous publishers are paying attention to a professional and, most importantly, enthusiastic team. The results of the company became possible only thanks to people – in their hands are both the success already achieved and further development. As BizDevs at Kevuru Games say, for many foreign clients, not only the company’s portfolio is important, but also its corporate culture, attitude towards employees, and social policies. In the West, for many companies, these are essential components of success. Kevuru Games is very close to such a format, when professionalism and humanity are equally important and necessary. The team is against the toxic atmosphere and immediately stops it. A comfortable work environment for everyone is valued above one specialist with brilliant hard skills, but an unpleasant or specific character. The main philosophy of the company is that a person can be taught everything. The main thing is the conditions in which the employee will be. If this environment is supportive, then a wonderful specialist will grow up. Empathy and the ability to create the right atmosphere in a team are very important values, but they must be inside a person. CEO of Kevuru Games Oleg Goncharenko expresses this idea in the following way: “Our business is built on people. We do our best to make people feel as comfortable as possible in our company. We create conditions under which at each level people must have certain leadership qualities and inspire the teams they work with. This allows us to grow excellent motivated specialists and attract new talents. We do not micromanage and control every human action. We give maximum freedom in work, but we focus on the result, the achievement of which is important for each member of the team. This is the only way the company can expect that the employee with interest and great motivation will go towards all the ambitious goals that it sets for itself.”
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Advanced High-Tech Video Game Companies in North Carolina: 7 Best Examples for Fruitful Collaboration
Advanced High-Tech Video Game Companies in North Carolina: 7 Best Examples for Fruitful Collaboration
With its sandy beaches, rolling mountains and bustling cities, North Carolina is rich in natural beauty, culture and industry. Although its name blows cold, in fact, these lands are not that far from Florida, and the climate here is subtropical with hot summers. In winter, ski resorts await lovers of descending on a snow track and fans of snowboards. North Carolina is one of the ten most economically developed states in the United States. It is characterized by a well-developed financial sector, agriculture, tourism and industry. North Carolina’s largest city, Charlotte, is the second largest banking center in the United States of America after New York. In addition to banks, several other Fortune 500 companies are based in Charlotte: Lowe’s retail chain, Nucor, one of the leading US steel producers, energy company Duke Energy, major car dealer Sonic Automotive, etc. The state is home to one of the largest research centers in the United States of America – Research Triangle Park, founded back in 1959 in the area of ​​the Triangle metropolis formed by the cities of Raleigh, Durham and Chapel Hill. Dozens of organizations are engaged in research in the field of information and biotechnology here, including such well-known companies as IBM, Intel, Microsoft, BASF, Bayer, Cisco Systems, Sony Ericsson, Red Hat, Verizon and many others. Advantages of Choosing Video Game Companies in North Carolina The gaming industry of this region extends precisely to the cities of Research Triangle Park. The Triangle is home to a large contingent of technology companies, as well as 3 large universities. Duke, UNC and NC State are located here: they help provide game develoment studios in North Carolina with a steady stream of new talent. This is not to say that the region is very rich in game studios – it has a slightly different technical and industrial specialization. However, a certain pool of game developers has nevertheless gathered here, and they have something to show – first of all, technological advancement. For example, Durham houses the office of the American game developer Insomniac Games, famous for the Spyro game trilogy, the Ratchet & Clank and Resistance series of games, and the action-adventure game Spider-Man. And Red Storm Entertainment, the video game studio owned by Ubisoft, has chosen the city of Cary for its headquarters. The famous writer Tom Clancy worked here: most of the studio’s games are based on his literary works. Let’s take a look at some of the more interesting gaming companies in North Carolina and what they have to offer you. Universal and Narrow-Profile Gaming Companies in North Carolina Kevuru Games Location: US, Ukraine Established: 2011 Employees: 350+ Kevuru Games is a gaming outsourcing studio with offices in the USA and Ukraine, a ten-year history and a large staff of specialists offering a full development cycle or individual gaming services. Selected services include 2D and 3D graphics and animation, programming, testing, game design, interface and sound design, and gamification services – adding a game element to a non-game environment. If necessary, the studio can port your game to other platforms or develop a game from scratch aimed at multiple platforms at once. The studio is sharpened for games like a sirloin knife is sharpened for perfect fillet cutting: there are Unity and Unreal developers, as well as C++ and C# specialists who know all about game engines for creating entertainment products for PC and mobile devices. The team deals with both casual projects and AAA-level tasks – there is a separate department of artists involved in the creation of AAA-level graphics. The studio’s famous case is a collaboration with Lucasfilm on 3D characters for the game Star Wars: Tales from the Galaxy’s Edge. Before the outbreak of the pandemic, Kevuru Games held a large number of roadshows throughout America and managed to earn a reputation as a reliable and dedicated partner in the implementation of gaming projects of all complexities. Grover Gaming Location: Greenville, North Carolina Established: 2003 Employees: 250+ Grover Gaming, based in Greenville, North Carolina, has grown from a small gaming business to a company with over 250 employees dedicated to providing a variety of gaming services. All art work and programming of the studio are 100% implemented in-house by a team of artists, sound engineers, programmers and .NET developers. The studio’s key specialization is slot games: in the portfolio, you will see more than 50 samples of such games. Bright graphics, the original design of any theme and great experience in slots make this team an excellent option if you are interested in slot art or creating slot games from scratch. Imangi Studios Location: Raleigh, North Carolina Established: 2008 Employees: 50+ Among other gaming companies in North Carolina, Imangi Studios is notable for its small size and an initial focus on making iPhone-based fun games for the whole family. Its founders are the spouses Natalia Luckyanova and Keith Shepherd, who were later joined by the artist Kiril Tchangov. Now the studio has expanded the list of platforms to include Android and Windows Phone. The team is known for creating the free Temple Run series for iOS, Android and Windows Phone, which has been downloaded over 1 billion times by people worldwide. This is an endless runner game where the player controls a treasure hunter who runs away from the treasure guards in a maze, trying to run as far as possible. Hazardous Software Location: Raleigh, North Carolina Established: 2007 Employees: 50+ Hazardous Software is a consulting firm offering game and simulation development solutions. The studio creates technology that encourages people to act strategically in uncertain conditions, whether it is a game, a simulation, or a real event. Specializing in serious games with great strategic depth or the implementation of unconventional innovations, Hazardous Software also offers services for creating and establishing game balance and advanced gamification: building a reward system, markets, game mechanics and other systems of online interaction so that people are involved and act in the right way. Puny Human Location: Raleigh, North Carolina Established: 2007 Employees: 50+ Puny Human is another representative of a small game studio in Raleigh, North Carolina. Their mission is to provide players with an interesting and lasting experience in a healthy, open and versatile way. Studio services include a full development cycle or individual programming services, art creation and logistics services to maintain order in the project, determine priorities and correctly allocate tasks and resources. Notable games from the studio are the space shooter Galacide for PC and consoles and the action game Blade Symphony for PC. Six Wing Studios Location: Raleigh, North Carolina Established: 2017 Employees: 50+ Six Wing Studios is a small game studio located in Raleigh. Its mission is to combine the best features of wellness apps and video games to create a fun and engaging experience. This original approach works well in gamification projects, so it makes sense to turn to this studio if you are planning to create games or gaming applications with emotionally compelling, pro-social storytelling that does not skimp on interesting game mechanics. Their famous project is Amaru: The Self-care Virtual Pet, an application designed to introduce the player to the practice of self-care with the Amaru virtual pet. Amaru helps players customize their self-care goals, including breathing exercises, mindfulness practice, exercises to increase concentration and resilience, and gratitude journaling. Players are encouraged to play the game for 15-30 minutes every day. Those who play daily can expect to master basic game content in about 2 months, which is the time it takes for new habits to become commonplace. Mighty Rabbit Studios Location: Cary, North Carolina Established: 2010 Employees: 50+ Our last representative of game studios in North Carolina is Mighty Rabbit Studios, an independent game developer based in Cary. The company released its first major project, Saturday Morning RPG, on the Apple App Store in 2012. It subsequently became available for PC, PlayStation 4, PlayStation Vita and Nintendo Switch. Their second release, the turn-based strategy RPG video game Breach & Clear, was released in 2013 for mobile, PC and PlayStation Vita. Both games were well received by critics and players alike. To date, Mighty Rabbit games have been downloaded by over 2 million players. The team collaborated with other studios on their projects, such as working with inXile Entertainment on the RPG Wasteland 3 and the dungeon crawler The Bard’s Tale IV: Barrows Deep. Mighty Rabbit Studios has also contracted AT&T and Carnegie Learning clients for a Kinect-based crime scene investigation prototype and a 2D flash learning game to track student progress. How to Choose the Most Reliable Partner? The final choice is always yours. But it can be simplified by keeping a few key guidelines in mind. Look for studios with the specialization you need. If you are interested in developing a mobile game, then your search query should include the words mobile game development – so you will see in the search results those companies that are definitely engaged in mobile development. Look for proof of specialization or any other service. If a studio says that it makes AR/VR games, but it doesn’t have a single example of such games in its portfolio, then it is either disingenuous, or the projects that have been created are under the NDA. In this case, it makes sense to clarify whether the studio really worked with projects of the type you need. Explore the portfolio. If you need art for your game, pay attention to the skill level of the artists of the chosen studio, presented in its portfolio. Think about whether this style, this approach, this kind of creativity suits you. If you do not find what you want and you have the appropriate financial capacity, you can try to negotiate a paid test assignment. Then it is possible to set the exact requirements and see how the artists deal with them. And of course, read the reviews. If there are no reviews, this is not yet a reason to sound the alarm, but often studios that care about their reputation still collect feedback from previous clients so that potential ones have fewer doubts. Conclusions Any of the game studios in North Carolina we’ve reviewed are worthy of your attention. But if you don’t have time for research, long negotiations, doubts and uncertainties, then the Kevuru Games studio will be the universal choice. And there are specific reasons for this. The peculiarity is that it is a multi-instrumentalist studio with a full range of game development services. It fully covers the cycle of creating a game from concept to release and is ready to take on both the creation of a game from scratch and any individual task related to the creation of a game. A huge department of art specialists here harmoniously coexists with Unity and Unreal developers, game designers discuss suitable music for the game with sound designers, and testers polish the game product to shine. If necessary, the team develops a game for several platforms at once or ports it to the desired platform. And a bonus – gamification services – adding a game element to a non-game application or other digital product: the team has already implemented several projects for the trading, e-commerce and insurance sectors. If you have specific requirements to strictly adhere to, then the team will do so in accordance with the highest gaming standards, as was the case with the Star Wars project for Lucasfilm. If you only have a vague idea and a strong desire to make a game, the team will help you to shape it into a specific authentic product, as was the case with the concepts of skins for Fortnite from Epic Games. In any case, you remain in the black – the Kevuru Games team fulfills all your requirements and invests in your project in full so that it will be remembered by your audience for a long time.
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Top 7 Game Companies in Seattle: Advanced Technologies in Line with the Latest Trends
Top 7 Game Companies in Seattle: Advanced Technologies in Line with the Latest Trends
Few localities in the United States can boast such a unique combination of ocean, mountains, sea surface, and heightened land. Water-friendly Seattle is located on the shores of the winding Puget Bay, which overlooks the Pacific Ocean. A little to the west of the bay stretches the huge Vancouver Island. And to the east of the city, the calm waters of Lake Washington gleam with blue. Because of the abundance of water, Seattle is always rich in greenery and seafood. And also dogs! Moreover, there are many more of them here than children. It is also home to over 500 successful companies, including such giants as Microsoft, Boeing, Amazon and Starbucks. Not surprisingly, this is where 50+ game companies and top-notch game developers have decided to settle. Advantages of Choosing Video Game Companies in Seattle There are a lot of gaming companies in Seattle. The city also leads the pack in high-tech jobs. The Census Bureau ranks Seattle as the most educated city in the United States, with the highest percentage of college graduates compared to other cities in America. Therefore, it should be easy to guess that the gaming services provided by the local studios are of the highest standard. Gaming giants such as EA, Riot, Valve and Amazon Game Studios have offices here. The choice among the smaller companies is overwhelming: here you will find mobile developers, web game specialists, AR/VR experts, PC and console game creators, and gamification masters. You don’t have to go far to find a good performer, and the size of a studio is not an indicator of quality or a reason to doubt the studio’s expertise. Even the smallest video gaming studios in Seattle can deliver results that their larger peers never dreamed of. Of course, we will not list all 50+ video game studios in Seattle. We will select the most interesting ones and offer them for your consideration. Noteworthy Gaming Companies in Seattle Kevuru Games Location: US, Ukraine Established: 2011 Employees: 350+ Kevuru Games is a large outsourcing studio that provides full-cycle game development services and also performs individual game tasks: creating graphics and animation, programming, testing, sound design, game design, etc. Unlike other gaming companies in Seattle, which are limited to their own projects, Kevuru Games has a large client pool across America and works with a wide variety of client orders. Among the studio’s main American customers are EA, with whom the team has been collaborating for 10 years on HOPA projects, and Lucasfilm: their VR game Star Wars: Tales from the Galaxy’s Edge was replenished with 3D characters created by the 3D team of Kevuru Games. In addition to gaming services, the studio is engaged in gamification – adding a gaming element to a non-gaming context to increase the engagement of the target audience. The company undertakes both small casual projects and AAA level orders. A versatile portfolio, a large staff of high-level specialists, executives with more than 10 years of experience in the gaming industry make this studio a universal partner for any gaming task. PopCap Games Location: Seattle Established: 2000 Employees: 500+ PopCap Games is an American casual computer game developer and publisher. It is based in Seattle and was founded in 2000. The main form of distribution for the company’s games is a digital try-and-buy model, which allows users to try the game before purchasing. The company’s first game, Bejeweled, sold over 25 million copies and earned Hall of Fame status in Computer Gaming World magazine. The company’s games are released on a variety of platforms, including web, PC, game consoles and mobile devices. On September 11, 2007, under the patronage of Valve, PopCap Games released a free promotional version of Peggle based on the games from The Orange Box – Peggle Extreme. FlowPlay Location: Seattle Established: 2006 Employees: 100+ Speaking of video game studios in Seattle, one cannot pass by the studios dealing with social casino games. FlowPlay, a developer, operator and publisher, develops community-based virtual worlds for people of all ages and backgrounds. Their 4 flagship games are Casino World, Vegas World, Live Game Night and ourWorld. The company has an extensive multiplayer infrastructure of over 75 million users worldwide, which allows its customers to launch online games under their own brand. If you are considering online gaming, fantasy sports and the casino genre as your key priority, then FlowPlay is a great choice. Big Fish Games Location: Seattle Established: 2002 Employees: 500+ Since its founding in 2002, Big Fish has been the world’s largest manufacturer and distributor of casual games aimed primarily at PC and mobile. Big Fish Games is part of Aristocrat Leisure. On the Big Fish website, you can find games of many genres: hidden objects, time management, match 3, casino, adventure, puzzle, family, arcade, card and board, strategy, mahjong and others. Big Fish Games distributes over 2,500 casual games to over 500 developers. It claims about 1,500,000 downloads per day from the company’s website. Their service offers downloadable casual games with trial download options in which players get 60 minutes of playtime and then see an offer to buy the full version. Cascade Game Foundry Location: Seattle Established: 2009 Employees: 50+ Cascade Game Foundry is one of the video game companies in Seattle that specializes in reality-based immersive entertainment products. The team is the creator of Infinite Scuba – a diving simulation game that offers players to explore the underwater world in real-world locations. The developers come from the former ACES studio of Microsoft, creators of Flight Sim, so they are well versed in developing realistic simulations for both hardcore audiences and fun exploration games for casual audiences. Interestingly, CGF is registered as a social corporation, with the team donating $ 1 of each Infinite Scuba game to ocean nonprofits, and providing Infinite Scuba to teachers and schools for free. Drifter Entertainment Location: Seattle Established: 2016 Employees: 50+ It is a small game studio created by 3 seasoned AAA game developers who have worked in the gaming industry for years on franchises such as Gears of War, Halo, Doom, and Call of Duty. Drifter has also been creating and working with AR/VR platforms for many years and focuses on creating genre-defining games that are built from the ground up specifically for VR. Notable studio games – a co-op RPG shooter Gunheart for PC and VR platforms, Ready Player One: Rise of the Gunters – a fast-paced arcade-inspired FPS built from the ground up for VR, and Lies Beneath – a single-player survival horror game for VR. The team is currently working on their next adventure, a next-generation shooter for PCs and consoles. Endeavor One Location: Seattle Established: 2014 Employees: 50+ Gaming studios follow the latest gaming trends, so there are many VR-focused companies here. Endeavor One is another team of AAA Seattle game developers who have worked together for over a decade at the forefront of the VR movement, experimenting with it as a tool to unleash the full potential games have to offer. Endeavor One has been active in virtual, mixed and augmented reality spaces for the past seven years. Its past projects include collaborations such as Halo: Recruit for Windows Mixed Reality and Dome of the Dead, a 2019 4-player co-op shooter for the Vulcan’s HoloDome. In 2021, the studio released its first game, Arashi: Castles of Sin, exclusively for PlayStation VR. This is a stealth action game inspired by Kurosawa, set in Japan at the turn of the 16th century. How to Choose the Most Reliable Partner? When the choice is large, the eyes run wide. Game companies in Seattle offer a wide range of gaming services and their number can be a bit confusing. We’ve tried to help you a little by selecting 7 good and reliable options, and the further depends only on you. Remember that all gaming studios in Seattle have their own specialty that they emphasize. For example, it could be a focus on mobile games or a large number of implemented AR/VR projects. It makes sense that if you are looking for a console game developer, you need to look for a studio with a proven track record. There are universal studios offering comprehensive game development services for all platforms. Be sure to make sure that there is a confirmed case in the portfolio for each service described, otherwise the words will remain just words. Feedback from previous clients can also be a very useful tool for assessing studio competence. They can be located both on the company’s website and on third-party platforms such as GoodFirms, Clutch and others. They provide information on meeting expectations, timing correctness, and overall impression of the collaboration. Conclusions If you are looking for a partner with whom you can collaborate for longer than one project, who can draw, program, invent, test, and release, then this is definitely Kevuru Games. The versatility of this studio is confirmed by numerous projects in the portfolio – here you will find an excellent track record on both casual and AAA projects. At Kevuru Games, you can fing turnkey game development: all you need is an idea and a description of what you would like to see as a result. The team doesn’t create games for games, but games for players, so you can rest assured that your entertainment product will gain acceptance in the gaming market. Art, animation, game design, interface design, testing have recently been replenished with topical porting and gamification services. So, if necessary, you can release your game on multiple platforms or add game dynamics to your business application. At the same time, positive feedback on cooperation with Kevuru Gems definitely prevails – see for yourself and allow the studio to make for you an amazing product that meets all your needs.
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7 Inspirational Video Game Companies in San Diego: Best Picks to Dive Into the Local Flavor
7 Inspirational Video Game Companies in San Diego: Best Picks to Dive Into the Local Flavor
Welcome to San Diego! What interests you at the moment? Mountains and plains on the Pacific coast, surrounded by greenery and plants of the most incredible colors? An ever-blue sky with soaring eagles, seagulls, pelicans and daring hang gliders? Surf beaches flooded with amateurs and pros gliding proudly over the waves? Imagine a mixture of Spanish flamenco with Mexican influences, Chilean landscapes, European fashion and Moorish architecture – this city has absorbed the brightest colors of various cultures. Voiced, mosaic, cheerful and surprisingly harmonious, exciting and relaxing at the same time, San Diego will surprise anyone. This variety might not affect local game studios. You’ve probably heard of Daybreak Games, creators of the famous MMORPG Everquest, or The Behemoth, creators of Alien Hominid’s run and gun video game. Both of these studios with almost half a century of history for two are still located in San Diego. Of course, there are also younger studios that have absorbed the local flavor and make it a hallmark of their projects. Advantages of Choosing Video Game Companies in San Diego Although the number of game companies in San Diego may not be as large as in other cities, this is offset by the quality of their work. They are so active, dynamic and full of ideas that it is enough to present even the vaguest concept to them, and they will turn it into something completely unimaginable, fresh and different. Most often, gaming companies in San Diego don’t have a large staff, but you will not be confused by the endless list of services – here each has its specialization. Some studios make games only for mobile devices, others focus on PCs and consoles, and still, others focus on AR and VR. So it will be much easier to find a partner than in the case of large companies that do everything at once. And now we turn directly to the list of studios whose artistic vision and creative impulse can be useful to you. Best Gaming Companies in San Diego Kevuru Games Location: US, Ukraine Established: 2011 Employees: 350+ Kevuru Games is a gaming outsourcing studio with offices in the USA and Ukraine, a ten-year history and a large staff of specialists offering full-cycle development or individual gaming services. Selected services include 2D and 3D graphics and animation, programming, testing, game design and interface design, and gamification services – adding a game element to a non-gaming environment. The studio is sharpened for games like a fillet knife is sharpened for perfect fillet cutting: there are Unity and Unreal developers, as well as C++ and C # specialists who know everything about game engines for creating entertainment products for PC and mobile devices. The team boasts a huge pool of US clients: Ultrabit, AdoreStudio, Pixelberry Studios and more. The studio’s famous case is a collaboration with Lucasfilm on 3D characters for the game Star Wars: Tales from the Galaxy’s Edge. Before the outbreak of the pandemic, Kevuru Games held a large number of roadshows throughout America and managed to earn a reputation as a reliable partner in the implementation of gaming projects. Intrepid Studios Location: San Diego Established: 2015 Employees: 50+ Online gaming studio Intrepid Studios was founded by two passionate gamers and successful entrepreneurs. Among other game companies in San Diego, it differs in that it focuses on a specific genre – MMORPG – and has been working on the multiplayer game Ashes of Creation for several years. This game was already awarded Most Anticipated MMORPG in 2017. Also, Intrepid Studios currently has plans for two undeclared projects in the Ashes of Creation universe. Ashes of Creation is currently in the alpha version. Thereafter, there will be two additional alpha testing phases, as well as two beta deployments prior to the final release of the game. Namazu Studios Location: San Diego Established: 2008 Employees: 50+ Namazu Studios is a development company specializing in interactive media, entertainment and games. Since 2008, they have been honing their experience in developing original software, as well as porting existing software to additional platforms. Despite the small staff, the studio can offer a comprehensive solution for the development of a game product. The team is developing in Unity for cross-platform compatibility and working in the field of mobile and console games, VR, AR and casinos. With expertise in a wide variety of fields such as film, television, enterprise development, medicine, industry, games and the arts, the studio can offer a gaming or gamification solution for any concept. Fastest Digital Location: San Diego Established: 2021 Employees: 100+ The youngest of all video game companies in San Diego, Fastest Digital not only deals with games but also video production. Their designers and animators have won several awards, and their portfolio already includes several striking projects. With an emphasis on developing a digital presence for their customers, the Fastest Digital team creates games for iOS, Android, and the web using powerful hybrid and native technologies. High Moon Studios Location: San Diego Established: 2002 Employees: 150+ Formerly Sammy Studios, now High Moon Studios is an American video game development and production company. Known as the developer of the first-person shooter game Darkwatch and the publisher of the 2D fighting game series Guilty Gear, developed by Arc System Works. It has also been involved in the creation of blockbusters such as Call of Duty and Transformers. High Moon Studios is led by award-winning veterans and production staff with over 200 years of collaborative development experience. The studio is owned by Activision, the first independent game developer for consoles and personal computers, founded in 1979. Empty Clip Studios Location: San Diego Established: 2007 Employees: 50+ Empty Clip Studios is another small video game development company based in San Diego and founded in July 2007. On September 8, 2008, the company released its debut game Groovin ‘Blocks, a music puzzle game for WiiWare. The iPhone puzzle game Glow followed on December 17, 2008. The studio’s next projects were the Auditorium puzzle for PS3/PSP, DLC for Final Fantasy XV called A King’s Tale for PS4 and Xbox One, and Symphony – an indie developed shoot-em-up video game released for Microsoft Windows in 2012 and ported for Linux and Mac OS X in 2014. Although they remained a small business, the team has released 32 games across platforms over the past 13 years, for a total of over 63 SKUs, mostly using their multi-platform RapidFire Engine. San Diego Studio Location: San Diego Established: 2001 Employees: 100+ A company with a highly eloquent locally colored name, San Diego Studio was founded in 2001 through the merger of Red Zone Interactive and 989 Sports. The first-party studio for SIE – Sony Interactive Entertainment – it is responsible for MLB The Show games. The studio has also developed TV series for NBA, The Mark of Kri, Pain, High Velocity Bowling, and Sports Champions. The most recent MLB game, MLB The Show 21, was released in April 2021 for PlayStation 4 and PlayStation 5, and for the first time in the series, the game became available on Xbox One and Xbox Series X/S consoles. How to Choose the Most Reliable Partner? When choosing a partner among game companies in San Diego, pay attention to the specialization of the company. Often, they have either a specific focus or a technical or art direction with which they managed to work most intensively. Expertise can be checked not by the list of services on the website, but by the works presented in the portfolio. If you see there a lot of works related to the direction of game art or development you need, then you can work with this studio. If, of course, you are satisfied with the style and level of their skill. Also, don’t forget about team size. It may be unimportant for small projects like building a simple mobile game, but AAA games require a lot of specialists. A team of 10 people cannot physically create such a game for you. Also, always clarify how many experts are currently free and can be allocated to your project since a studio can deal with several projects in parallel. Conclusions If you are still hesitant about choosing a partner, pay attention to the Kevuru Games game development company. Its feature is versatility – for 10 years of work, it has formed departments of specialists for any game direction and task. Here you can create a game from scratch and bring it to the release stage on the platforms you need, or get specific services for creating art, animation, game design document, sound design, testing and any other services related to game production. The studio has experience working on AR and VR projects and has already implemented several gamification cases – adding a game element to a non-game environment to increase user engagement. A large team of 300+ people allows us to deal with even the most ambitious projects, and clear and transparent management ensures the impeccable accuracy of all timings.
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Top 7 New York Video Game Companies to Bring Your Project to Life
Top 7 New York Video Game Companies to Bring Your Project to Life
New York is the center of culture and information in America. It is here that the headquarters of the country’s leading television companies – CBS and NBC – are located. More than a hundred radio stations operate in this city, the most popular newspapers and magazines in the world are published here. But the most important thing for us is that there is a huge number of top game developers in New York. Rockstar Games, creator of the legendary GTA series, its parent company Take-Two Interactive, popular online game developer Zynga and many others have chosen New York as a great location for their headquarters. This is not surprising: New York is a city of opportunity, inspiration and color. It shakes you up and refills you with life, and it doesn’t matter where you’ve been or what you’ve seen before. It will stun you anyway, lift you to the sky like a tornado, and the landing will be either pleasant and soft, or hard and fatal – as luck would have it. Although it’s not the capital, it is clearly the main city of the United States. It never sleeps, and it has something to surprise you with. Today we are focusing on video game companies in NYC that may be of assistance to you in your gaming endeavors. Advantages of Choosing Video Game Companies in New York The word dynamics goes well with New York – the dead season simply doesn’t happen here. An incredible number of people from around the world have gathered to fulfill their dreams and achieve more. With about 800 foreign languages, New York is the most linguistically diverse city in the world. You can imagine how much cultural diversity is concentrated here, and how well it can be projected onto the game craft. People working for gaming companies in NYC very rarely face such problems as local limitations, because the city has absorbed many cultures and characteristics of peoples of different countries. It creates gaming products that are popular all over the world, products that resonate with players of any nationality, and this is the main feature of gaming companies in New York. And now we turn to the promised list. 7 Notable Gaming Companies in New York Kevuru Games Location: US, Ukraine Established: 2011 Employees: 350+ Kevuru Games is a large outsourcing studio that provides a full cycle of gaming services, as well as performing individual game tasks: creating graphics and animation, programming, testing, sound design, etc. Unlike other video game companies in NYC that provide their services locally or are limited to their projects, Kevuru Games has a large customer pool across America and works with a wide variety of customer orders. Among the studio’s large American customers are EA, with which the team has been collaborating for 10 years on HOPA projects, and Lucasfilm: its virtual reality game Star Wars: Tales from the Galaxy’s Edge has been replenished with 3D characters created by the studio’s 3D team. In addition to gaming services, the studio is engaged in gamification – adding a gaming element to the non-gaming context to increase the engagement of the target audience. The company undertakes both small casual projects and orders of AAA scale. A versatile portfolio, a large staff of high-level specialists, leaders with more than 10 years of experience in the gaming industry make this studio a universal partner for any gaming task. Quytech Location: US,India Established: 2010 Employees: 100+ Quytech is one of the most versatile video game companies in NYC. It is engaged in the creation of mobile applications, blockchain applications, artificial intelligence development, web development, as well as game development with an emphasis on AR and VR. The company works with clients in healthcare, hospitality, FMCG, retail, real estate, education, travel and other business verticals. Quytech works with game engines such as Unity and Unreal Engine, applying them to create game projects for mobile devices and PCs. Zco Corporation Location: New York Established: 1989 Employees: 250+ Zco Corporation is a true old hand of game studios in New York with over 30 years of experience in software and game development. They provide their clients with a full range of mobile app development solutions, including customized mobile apps, games, enterprise software, 3D animation and art, as well as augmented and virtual reality apps. Speaking of games, the studio uses Unity and HTML5 technologies to create mobile games. If necessary, the game will be created on the basis of AR and VR. Extensive experience and a large skillful team of the company often become a reason for many clients to turn to them. Workinman Interactive Location: New York Established: 2006 Employees: 50+ Workinman Interactive is a game studio specializing in the creation of web and mobile devices. It has the necessary resources to develop cross-platform games and create related products. The team develops in Unity and HTML5 and publishes to mobile devices, Windows, AppleTV, FireTV, Android TV, Linux, Nintendo Switch, Sony Playstation, Microsoft Xbox, Oculus, Vive, etc. Other services include game art and animation, localization, gamification, augmented and virtual reality development, and quality testing. The studio was approached by such famous clients as Atari, Disney, Nintendo and others. Appeastern Location: New York Established: 2016 Employees: 50+ Appeastern is a software and mobile application and game development company. With their expertise in the game development market, they are competent in creating Android games, 3D modeling for iOS games, custom game development, e-learning games for mobile devices, game art design services, and cross-platform mobile game manufacturing. The studio’s approach to mobile game development combines virtual and real-world technologies with immersive AR, VR and MR technologies to take human-computer interaction to the next level. Appeastern has an AR and VR development team that provide game application development services, seamlessly integrating AR and VR into games. Darkwind Media Location: New York Established: 2007 Employees: 50+ Unlike other gaming companies in NYC, Darkwind Media is a small but highly experienced game development and consulting studio. It offers services for creating unique IP, as well as porting engines and porting games. To date, they have ported over 65 titles to 5 different mobile and embedded platforms. Their game customization team can not only tweak titles to optimize for different architectures, displays, and aspect ratios for new platforms, but can also add entirely new input paradigms like TV gyro controllers, hand gestures, and more. The game projects the team has worked on include action games Iron Man VR and Knockout City, an arcade game Wulverblade, an action-adventure game Repulique, etc. Darkwind Media engineers are also well versed in working with alpha and beta testing equipment. Velan Studios Location: New York Established: 2016 Employees: 50+ Velan Studios is a young development studio made up of a diverse team of industry veterans. An interesting fact: its employees, with their combined experience, created hundreds of games and sold millions of copies over the past 25 years. The studio’s most famous projects are a racing mixed reality game Mario Kart Live: Home Circuit, released in 2020 for the Nintendo Switch, and a multi-platform action video game Knockout City, released in 2021 in partnership with Electronic Arts. In the first week of release, the game attracted 2 million players. How to Choose the Most Reliable Partner? Choosing the right partner among game studios in NYC can seem like a daunting task, as the local diversity and relentless pace can really be confusing. But we hope that our list will narrow your search for suitable candidates somewhat. Be guided by your goal first. If it’s a mobile game, look for a studio that has worked with a large number of mobile games and has a good understanding of them. If this is an AR/VR project, check if the studio has experience with such games or applications. If you are targeting the AAA segment, then your future partner must have a large staff and capacity in order to take on such a project – a studio of 50 people will not be able to help you with all the desire. Conclusions No matter what kind of game project you have in mind, Kevuru Games is a great choice. The advantage of this studio is that it is versatile – over 10 years of work in the gaming market, it has formed and equipped departments to provide all types of game development services. There are game art and animation specialists, Unity and Unreal developers, game designers, sound designers, interface designers, testers and all associated managing specialists to ensure a flawless workflow. You can order the creation of a game from scratch or entrust the studio’s specialists with individual game tasks. The studio monitors the latest trends in the gaming market, uses the most modern versions of software and immediately implements the best practices. For example, a new service of gamification has already been introduced here – adding a game element to the non-gaming environment, which has become very popular during the pandemic to increase customer engagement. To see firsthand the studio’s expertise, take a look at the portfolio – there you will see all the categories that Kevuru Games experts work with, and you will be able to form a clear opinion about the level of their skill.
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Best Las Vegas Gaming Companies: 7 Studios Ready to Offer More Than Just Gambling
Best Las Vegas Gaming Companies: 7 Studios Ready to Offer More Than Just Gambling
Las Vegas is one of the most famous American cities in the world. In fact, it is one huge place for recreation and all kinds of entertainment – the number of casinos, cabarets, bars and restaurants is simply off the charts. Las Vegas is a unique sociocultural phenomenon that has arisen under the pressure of peculiar American laws. Drowning in neon lights, this city is amazingly beautiful, especially at night. Interestingly, all Las Vegas casinos are located not in this city itself, but nearby, in the town of Paradise. There are over 80 casinos and several thousand gaming pavilions there. But is there a place for something other than gambling? How about gaming companies in Las Vegas? Are they here? Advantages of Choosing Video Game Companies in Las Vegas Of course, they are here, and this is not only slot machines and card games. Of course, staying away from gambling, being in its global epicenter, is quite difficult, but many Las Vegas gaming companies deal with it. Their feature is precisely in their location – the atmosphere of Las Vegas, the world capital of entertainment, the city of light and sins. It stimulates the emergence of the craziest and most original ideas, the creation of non-trivial and explosive game worlds, the most unexpected gameplay solutions and crazy stories. We have handpicked 7 gaming companies in Las Vegas that can create something totally incredible for you. Top 7 Gaming Companies in Las Vegas Kevuru Games Location: US, Ukraine Established: 2011 Employees: 350+ Kevuru Games is a gaming outsourcing studio with offices in the USA and Ukraine, a ten-year history and a large pool of specialists offering full-cycle development or customized gaming services. Selected services include the creation of 2D and 3D graphics and animation, programming, testing, game design and interface design, and gamification services – adding a game element to a non-gaming environment. In addition to an integrated approach and experienced staff, 60% of whom are top-level specialists, the studio boasts a huge pool of clients in the United States: Ultrabit, AdoreStudio, Pixelberry Studios and others. The studio’s famous case is a collaboration with Lucasfilm on 3D characters for the VR game Star Wars: Tales from the Galaxy’s Edge. Before the outbreak of the pandemic, Kevuru Games held a large number of roadshows throughout America and managed to earn a reputation as a reliable partner in the implementation of game projects. Petroglyph Games Location: Las Vegas Established: 2003 Employees: 150+ Petroglyph Games is a video game company made up primarily of former Westwood Studios employees following its disbandment by Electronic Arts and the merger with DreamWorks Interactive LLC and EA Pacific studios into EA Los Angeles. Collectively, the founders have over 100 years of experience creating award-winning and chart-topping games. Their experience ranges from PCs to next-generation gaming consoles, from fast-paced strategy and real-time simulations to action and adventure games. Notable games from the studio are a team-based PvP multiplayer game Earthbreakers, real-time strategy games like Gray Goo, Command & Conquer and Star Wars: Empire at War, a MMORPG Mytheon and others. Playstudios Location: Las Vegas Established: 2011 Employees: 250+ Playstudios is one of those Las Vegas gaming companies that can rightfully be called a real child of its city. It develops free-to-play casual games for mobile devices and social platforms. Most of them are slots, but there are also other genres. For example, in the studio’s portfolio, you will also find an RPG like Kingdom Boss. The company’s collection of original and published games builds on its pioneering playAWARDS loyalty marketing platform, which enables players to earn real-world rewards from a portfolio of global entertainment, retail, technology, travel, leisure and gaming brands in 17 countries across 4 continents. Private Division Location: US, Germany Established: 2017 Employees: 50+ Private Division is an American publisher of independent computer games. The company is headquartered in New York with offices in Seattle, Las Vegas and Munich. The studio is a division of Take-Two Interactive Software working with independent video game studios that are halfway between AAA games from major studios and indie games from new or smaller studios. It sets itself apart from other gaming companies in Las Vegas in that it enables independent game studios to develop games while providing the support they need to make their games commercially successful on a global scale. SciPlay Location: Las Vegas Established: 2012 Employees: 250+ SciPlay is a leading developer and publisher of digital games for mobile and web platforms. The studio creates fun social bingo, social casino and hyper casual games. For example, their social casino games are online versions of well-known slot machines from brands such as WMS, Bally, Barcrest and SHFL. The studio currently offers seven main games, including social casino games Jackpot Party Casino, Gold Fish Casino, Hot Shot Casino and Quick Hit Slots, as well as casual games MONOPOLY Slots, Bingo Showdown and 88 Fortunes Slots. Also, there are casual games Backgammon Live and Solitaire Pets Adventure. GAME-O-GAMI Location: Las Vegas Established: 2012 Employees: 50+ GAME-O-GAMI is a Las Vegas-based gaming studio that creates social games. The small team strives to create fun and original board and card games that can be played on mobile and PC. A special feature of the studio is that it launches campaigns to raise funds for its games on Kickstarter, consulting with future players regarding the key features of the game being created. Among the games created by the studio are a strategy board game about opposing mythologies Immortal Battlegrounds, a family card game Goblins Drool, Fairies Rule!, a board game of gothic horror in ancient Rome Blood of Rome and others. JV Games Location: Las Vegas Established: 1994 Employees: 50+ A true veteran of Las Vegas gaming companies, JV Games creates high-quality games and business systems for mobile devices, PCs and consoles. The company is known for its games for GameBoy Advance and Wii video game consoles. They developed a number of games including James Bond 007: Nightfire for the Game Boy Advance as well as Pong Toss! Frat Party Games and Incoming! for WiiWare. The genres of the games created are varied: word games, party games, mini games, puzzle games, action games, card games, first-person shooters and others. How to Choose the Most Reliable Partner? When choosing a partner among gaming companies in Las Vegas, first of all, pay attention to the studio’s specialization. Often, they each have a strength that they focus on and which is best represented in their portfolio. If you are satisfied with examples of work that correlate with your project, then it makes sense to find out more about the terms of cooperation, models, scalability, and more. Feedback from previous clients can also be a great help in shaping the image of a potential partner. Testimonials can provide you with valuable information about about pipelines, building a custom team, and how the quality of the work performed corresponds to the promises. Conclusions We’ve looked at several well-known Las Vegas gaming companies so that you don’t get lost among the many options when looking for a partner in the region. Most local game studios offer card and slot game creation, but there are more versatile options as well. For our part, we recommend the services of the Kevuru Games game development company: here you will find one of the most flexible approaches to cooperation and the widest range of services, from full-cycle game development to individual services for the creation of art and animation. The studio also offers the help of specialists who will test your game and experts who will gamify your non-game application or product. The cooperation model is selected individually in accordance with the wishes and conditions set by the client. Both outsourcing and outstaffing schemes are available. A large staff of 300+ specialists allows taking on even the largest projects, and the prevalence of top-level specialists guarantees an impeccable result. In addition, since we’re in a somewhat playful mood today from the mention of Las Vegas, it wouldn’t be out of place to specify that Kevuru Games has a whole department dedicated to the slot machines and casino area of game art and development, and a large portfolio of slot games.
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