The gaming outsourcing studio Kevuru Games has started a cooperation with BNP Paribas Cardif, an international insurance company, part of the BNP Paribas Group, on a new innovation project. The essence of the project is to explore new ways to make insurance more accessible through new ways of engaging people in a fun and educational way.

The innovation activity collaboration that Kevuru supported involved engaging players in a series of activities that helped them better understand their needs and simulated experiences where they can learn more about how insurance functions in a game. Players will learn by doing, not by reading a lot of texts or watching instructional videos which can quickly disengage some players.

About BNP Paribas Cardif

BNP Paribas Cardif is a global insurance company. As part of the BNP Paribas Group, BNP Paribas Cardif plays an important role in the lives of its clients and business partners by providing insurance solutions that empower clients and protects clients from unforeseen events. The company’s unique business model lies in strong partnerships and strong expertise: it creates modern insurance solutions together with global partners in various business sectors, including banks, financial institutions, mobility sector, commercial retail chains, telecommunications companies, among many others.BNP Paribas Cardif has a global presence in Europe, South America, and Asia.

BNP Paribas Cardif has a global presence in Europe, South America, and Asia.

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