If you’re planning to enter the exciting world of game development, it’s hard to imagine a question that can dislodge the undisputed leader from the top spot – how much does it cost to make a game? And what could be more annoying than the “it depends on many factors” answer? We will try to tell you more about this, clarify the pricing factors, and give examples of the cost of well-known games.
Top Secret: Why There Is So Little Information About Game Pricing
The first thing to understand and accept is that all games are different. Developers strive with all their might for authenticity and novelty to surprise players. This is a key reason why video games cost so much to make—each project requires a unique approach, custom assets, and careful attention to detail. Accordingly, there can be no static cost of making a video game that can be announced immediately after the first request.
Second, few people disclose this information. The number of development studios that kindly provided reports on the money spent is negligible. Most of the research we find online is the opinion of analysts or research groups based on a rough estimate of the time it took to make a game and the sum of the salaries of the development team members.
Thirdly, the range of prices may shock you. For example, talking about mobile development, we know that the cost of Angry Birds is estimated at $140,000, while the legendary Pokémon Go cost developers $600,000 due to the introduction of a large number of geolocation features. And that’s just mobile games. And PC giants like GTA 5 have a completely different $265 million budget.
Now that we’ve got you pretty confused, we can start thinking and talking about a video game budget.
Cost Line: General View
Game development is a complex process of creating and combining art, code, sound, and testing the performance of the result. If you’re wondering how much does it cost to produce a video game, the answer depends on subtleties such as:
- the complexity of the game;
- its functionality and design;
- the chosen platform;
- the experience of the team entrusted with development, etc.
An average cost of video game development depends on the location of the developers:
- When outsourcing your game development to India, China, or the Philippines, expect average quality work for a low price tag.
- Developers from the United States will charge higher prices – twice as much for their services, making the work at the highest level.
- A combination of high-quality performance and competitive prices is found in Central and Eastern Europe. The cost to produce a video game in Eastern Europe starts at $9,000.
After you have decided on an outsourcing partner, the scale, and functionality of the project, the selected company forms a team. To create a simple mini 2D game for a mobile phone, one artist and one developer are enough. Thus, such video game production cost will be much lower than, for example, the cost to make an AAA video game that requires the participation of all studio employees.
Simple Math For Calculating Video Game Development Cost
We often hear the words “cost of developing a video game depends on the complexity”, but do not really understand their meaning. In fact, everything is very simple: the difficulty is equal to the time spent on creating the game. This, in turn, determines the average video game budget. More time means larger salaries for team members, which significantly increases the overall cost. The conclusion: complexity is directly proportional to duration.
Is it possible to calculate the cost to make a video game yourself? Why not, this math is elementary. You need to get the following data:
- The number of people who will work on your project.
- The average salary for a developer in the region of your choice.
- The approximate duration of the project.
As a result, you get a figure that reflects the net average wages of people. You can depart from it, but definitely not take it for the final cost.
First, the composition of the team can change throughout the project. The concept artist, having completed his or her work, leaves the project, but at the same time, animators and sound designers join the work. Secondly, focusing on how much does it cost to build a video game, do not forget about marketing costs, which can vary from 20 to 100% of the development budget.
Let’s try a little calculation. Let’s say 10 people from an outsource company will work on your game. The studio’s stated estimated development time for the game is six months. Taking into account the average salary of a developer about $40 per hour, working day 8 hours, and an average of 20 working days per month, we have the following calculation:
(40 x 8) x (10 x 20) x 6 = $ 384,000
We have received the amount that should be paid for the work of the team, provided that the composition of the team is stable throughout the project. In the same way, you can make your calculation by substituting the required numbers into the formula:
(Rate x 8) x (Employees x 20) x Months Of Work
This is your easy way to find out the answer to the question “how much does it cost to develop a video game?” without any hassle and headaches.
By the way, what do you know about the composition of the team that will work on your game? Let’s go over this issue.
Video Game Creation Team
When looking for an answer to the question of how much does it cost to make a video game, you need to understand that the cost is largely formed from the rates of the team members who are working on the project.
The core team for creating a game looks like this:
| Game designers | These people think over the idea of the game, its content, rules, conditions of victory or defeat, plot, characters, and in general everything connected with it. When it comes to a small mobile 2D game, the responsibilities of the designer can be divided among other team members. But for larger projects, designers are needed – they make up a special game design document, which is approved by the customer and becomes the main reference point for the rest of the team. |
| Artists and animators | The game can be 2D or 3D, and the second option is always more expensive due to the greater complexity and duration of development. Artists also work on interface and menu elements. Animators add movement to static art. Depending on the complexity of the project, the game may require from 1 artist and 1 animator to a whole department of specialists. |
| Developers | Most often, video games are made on engines like Unity or Unreal Engine, so it is important to find specialists who understand C++ and C#. Mobile games for Android and iOS require knowledge of Java and Swift languages, respectively. Development is, in fact, coding an interactive element, so before starting it, you need to know everything you want from the game and have ready-made art. |
| Sound designers | Every game, even the most elementary one, has a soundtrack. There are special paid and free sound bases where you can get ready-made options. But if you want to stand out, then your way is to create music from scratch with the help of sound designers. The same goes for all game sounds, from character footsteps and wind noise to interface sounds. All sounds and music must match the style of the game. |
| Testers | Checking the quality of the game is a very important part of development, as here it is examined for errors and bugs. Testers check its functionality, the response to any player’s action, the balance, game processes, the correct display of visual elements, etc. Testers cannot be replaced by other team members, and it is better not to save on their services. |
The number of specialists increases – the price increases.
Let’s look at an example of forming a team for a game creation project. Type of game – arcade puzzle. Working on the mobile game Crazy Roosty, designed for Android and iOS, the Kevuru Games team chose the most convenient and common Unity engine and gathered the following command:
- 1 game designer
- 1 3D artist
- 1 3D animator
- 1 developer
- 1 tester
From the beginning of development to release, it took 20 weeks to create the game, that is, 4.5 months.
More than 10 years of experience in game development allowed us to build clear and well-established working procedures for transparent interaction between all departments. We know how long it takes to work on 2D and 3D games of different genres and how long the development will take if multiplayer is expected. Thanks to this, we can give a preliminary estimate of the cost of your future game with the functionality and graphics you are interested in during the day
The accuracy of the estimate depends on the amount of information you can provide us with:
- Complete understanding of the project. You know your target audience, game genre, its functional and technical features, monetization and marketing options, and the degree of user interaction. If there are no additional improvements on our part, then we will be able to give an accurate estimate of the timing and, accordingly, the cost of the work.
- Partial insight into the project. You know the target audience and genre, but have not come up with functionality, mechanics, and visual features yet. Then we conduct pre-project analysis and create a prototype, after the approval of which we can talk about an approximate cost estimate with a possible error of 10%.
- Irresistible desire to implement the project. You just really want to make a game, but don’t know which one at all. Then we suggest trying to channel your disparate desires and come to a more concrete option together. Then we, as in the previous scenario, make a prototype and, after its approval, proceed to create a game. Given the possibility of a large number of changes and adjustments, we give an approximate assessment of individual blocks of work separately: art and animation, development, sound design, testing, and marketing.
Even if you only have an idea and a lot of enthusiasm, never give up on the desire to create a game. Contact us, and together we will evaluate the prospects of your idea and, if necessary, correct it and give an effective development.
How Much Money Does It Take to Make a Video Game? Factors That Affect Cost
Categories And Scale
When people talk about video game development costs, they often throw around single numbers, but in reality it’s more like a spectrum. A tiny team with a simple idea sits on one end, and giant AAA productions with hundreds of people sit on the other. It makes more sense to look at a few common cases than to chase a single “average.”
How much does it cost to make an indie game
For an indie game, you’re usually looking at something that a small team can realistically fund or raise. A very lean project might get off the ground for around 50,000 dollars. If the game has more content, custom art, maybe a bit of voice acting, the budget can creep toward a few hundred thousand. That’s the ballpark where games like Hades or 12 Minutes live – not cheap by any stretch, but nowhere near blockbuster money. We had a more in-depth article about costs related to indie games.
How much does it cost to make a AAA game
Once you step into AAA territory, the scale changes completely. Now you’re talking about full departments instead of just “the team”, long production cycles, mo-cap sessions, giant marketing campaigns. A big project can easily start around 20 million dollars and climb into the hundreds of millions if it’s a flagship title. Think of series like The Witcher or Grand Theft Auto – that kind of scope doesn’t come together on a shoestring.
How much does it cost to make a mid tier game
There’s also a middle layer that doesn’t get talked about as much. These are the mid tier or AA games: not a two-person indie, but not a nine-figure production either. Budgets here often sit somewhere between roughly half a million and a few million dollars. You still get solid visuals and decent scope, just without the full cinematic treatment and endless content you see in the biggest releases.
How much does it cost to make a mobile game
Mobile is its own world. A simple casual game – a small puzzle, an arcade clicker – might be built for something in the 10,000 to 100,000 dollar range if the scope is tight and the tech is straightforward. Once you start adding live events, richer art, online features, or free-to-play systems that need constant tuning, the cost goes up and can sit closer to what mid tier projects spend. The funny thing is that some of the biggest earners in the industry, like Candy Crush, came from that “simple but very well executed” end of mobile rather than from massive AAA budgets.
Genre
Casual games such as puzzles and arcades are one of the cheapest genres. They can be made for as much as $10,000 – $100,000. However, the revenue of successful casual games can be disproportionately big. An example of this is Candy Crush, with its billions revenue (read our article to find out how much money does Candy Crush make).
Simulation and strategy games are in the mid-range, with prices around $500,000 – $20 million. Although gameplay mechanics and AI development are complex, moderate asset requirements allow games like Civilization to be accessible to game development studios of different sizes.
Role-playing games (RPG), would range $1 million – $50+ million in development. Nowadays, when they are expected to have numerous branching storylines, movie-like graphics and animation, their price can go higher than that of a Hollywood blockbuster.
First-person shooters (FPS) are also quite an expensive genre, ranging from $10 million to $200+ million. Complex shooting mechanics and multiplayer modes raise the price tag, as does the use of AI for enemy behavior, which is highly common in modern FPS.
Open-world and MMOs (massively multiplayer online games) are typically the most costly genres, with development starting at $50 million and going as high as $500 million or more. These games need complex AI, as well as extensive server and backend development. However, the return on investment is also quite high, as often these games shape huge franchises of various genres. To find out how they work, read our article about how much money Fortnite makes.
Examples of the Cost of Famous Games: High-Cost And Low-Budget Options
For now, let’s digress a little and take a short excursion into the world of launches and budgets of games you know well.
Despite the fact that cost data are rarely publicly released, some information can still be found. Let’s start with the most expensive options you’ve probably heard of. This will give you an idea of the staggering budgets that can be spent on both game development and marketing.
Grand Theft Auto V
We have already managed to mention this cult game at the beginning of our article. Released in 2013, it remains one of the most played PC games around the world thanks to its multiplayer mode and stunningly detailed world. It is also the third best-selling game ever, with over $6 billion in revenue and 110 million copies sold, second only to Minecraft (which we’ll talk about below) and Tetris.
So how much does it cost to produce a world-class video game animation that will forever remain in the history of the gaming industry? Its development cost, along with marketing campaigns, was around $265 million, making it the most expensive video game ever created.
Considering that the game was made for more than 5 years by a Rockstar team of 250 employees, it can be assumed that the game cost the company about $150 million to develop, and all the rest of the money was spent on marketing.
So far, there is no information about games that have surpassed the development cost of GTA V. Perhaps, when the notorious Cyberpunk 2077 or Star Citizen reveal their budget cards, the leaderboard will change. But we must not forget that GTA VI is also in development. With a high degree of probability, it will also make a big splash in the gaming market.
Call Of Duty: Modern Warfare 2
The sixth edition of the Call of Duty series, developed by Infinity Ward and published by Activision, is not far from GTA V. At the time of its release in 2009, it was the highest-budget game in the world.
Its cost is estimated at $250 million, of which $200 million was spent on marketing purposes.
In the first 24 hours, it sold over 4.5 million copies. Grossing over $400 million in its early days of sales in the US and UK alone, the game entered Guinness World Records for the most successful launch in the entertainment industry. To find out how the game is calitaizing on its success, read our article on how Call of Duty makes money.
Star Wars: The Old Republic
Based on the Star Wars universe and developed by BioWare Austin, this MMORPG was released in 2011. It never revealed its official budget. However, the researchers do not sleep: it is estimated that more than 800 people on 4 continents worked for 6 years for this game to see the world. Several thousand characters in the game required voice acting from about a thousand actors, which also affected the cost of the game.
It is valued at approximately $200 million including marketing.
The game’s revenue for all time is over $1 billion. It is still available for PC today and continues to attract players. The universe of Star Wars has inspired numerous video games. Our studio had worked on one of them, Star Wars: Tales from the Galaxy’s Edge (you can find out more in the case study).
Our next stop is some incredibly low budget games that ended up making some crazy money. There are no exact budget figures here since these games were often created by one person or a maximum of a team of several people. But it is all the more interesting to study their phenomenon.
Stardew Valley
American developer Eric Barone created this simulation role-playing game alone. He really wanted to understand what it was like to do everything on his own, from art to music. How much does it cost to create a video game like this? It’s hard to say, because it was made by one person, and the only resource here is his time. He started working on the project in 2012 and finished it in 2016. In its first year, it was acquired by over 2 million Steam users.
Based on this information, it was estimated that the game earned more than $25 million.
Since it was later released for Android, iOS, Xbox One (Stardew Valley also supports Xbox 360 controllers on PC), PS4, and Linux, this income could most likely be doubled. These are the wonders that just one person can do!
Minecraft
It’s hard to ignore another gaming phenomenon, also originally developed by one man, Swedish developer Markus Persson. The release of the demo version of the survival sandbox game took place in 2009. In 2011, a full-fledged release took place, and in the same year the millionth copy of the game was sold. The second million was sold a few months later, and the third after some time.
In 2014, Microsoft acquired Minecraft for $2.5 billion.
Over the years, Minecraft generated over $3 billion in revenue. To find out more about its monetization strategy, read our article on how Minecraft makes money.
That being said, the game has over 204 million monthly active players, ahead of Fortnite and Call of Duty: Warzone.
Tetris
This is one example of a video game budget that you can’t help but talk about with respectful reverence. Tetris is a puzzle game originally invented and developed by Soviet programmer Alexei Pajitnov back in 1984. Particularly famous in the United States, Europe, and Japan is the version for the handheld GameBoy console produced by the Japanese company Nintendo.
The game consistently appeared on the lists of the best PC games by platform and throughout history.
With over 500 million copies sold, Tetris surpassed Minecraft to become the best-selling game in history.
Game Genres That Will Steal the Show in 2026
The gaming industry continues to evolve despite the unstable economic situation in the world. Furthermore, many are gaining momentum as they are quite a cheap entertainment. Looking at the latest sales numbers and the chart on what different age groups actually play, a few patterns stand out immediately. Some genres just refuse to slow down, no matter how busy the market gets, while others keep popping up because players seem hungry for something a little different.
Take a look at the list of the top 10 best selling video games and their game publishers.
| Rank | Title | Genre | Publisher |
| 1 | NBA 2K26 | Sports simulator | Activision Blizzard |
| 2 | Monster Hunter Wilds | Action role-playing | Capcom |
| 3 | Borderlands 4 | First-person shooter | 2K |
| 4 | College Football 26 | Sports simulator | EA Sports (Electronic Arts) |
| 5 | Oblivion Remastered | Action role-playing | Bethesda Softworks |
| 6 | Call of Duty: Black Ops 6 | First-person shooter | Activision |
| 7 | Madden NFL 26 | Sports simulator | EA Sports (Electronic Arts) |
| 8 | MLB The Show 25 | Sports simulator | Sony Interactive Entertainment |
| 9 | Elden Ring Nightreign | Action role-playing (roguelike) | Bandai Namco Entertainment |
| 10 | WWE 2K25 | Sports simulation | 2K |
According to Statista, the ranking of the most played game genres in US (by generation) is as follows.
From the top sellers, action-heavy RPGs and shooters keep showing up again and again. Big worlds, lots of progression, characters you follow for dozens of hours – players still want that, and they’re willing to invest their time in games that deliver it. These are the expensive ones to build, but they also have the longest staying power.
Sim and cozy genres continue creeping upward, too. Games like Coral Island, Fae Farm give a place to unwind, decorate, manage, or farm, suggesting relaxation instead of high-stress gameplay.
And then there’s mobile. The data shows it clearly – puzzle games and lightweight action titles still pull in huge numbers. They’re not as flashy as the big PC or console releases, but their reach is enormous, and that changes which ideas get funded.
Put all of this together and 2026 looks like a mix of safe bets and new experiments. Big studios will keep polishing the genres that already dominate the charts, and smaller teams will keep exploring the spaces in between and experimenting with new subgenres. In 2026, we expect the release of Homestead Drift, a cozy-survival mashup, and Minevault X, and AI-adaptive roguelike. There’s still a space to discover new and surprise players for game creators who want to try new genres. And whenever people ask how much money does it cost to make a video game, the real answer often depends on which of these genres studios decide to chase.
How to Choose a Company to Develop a Game
Now that you have a video game budget breakdown, you might consider choosing a companion for development. We have already said which regions to target to find studios with an acceptable price-quality ratio – these are Central and Eastern Europe. Here you will find a large number of good studios with roughly the same average cost of a video game.
What then to look for when choosing a partner?
- Team experience. Enthusiasm and creativity are important, but if they are not backed up by experience, the effectiveness of the project will be questionable. The modern gaming market is a mega-specific environment and the latest games simply dissolve in a huge number of analogues. Choose a studio that has been in game development for several years and already knows a thing or two about creating games.
- Game portfolio. Note that it’s important to look at a portfolio of finished games, unless you’re going to split tasks and outsource art, animation, and development to different companies. Examine the portfolio for full-fledged projects: so you will know exactly what engines the studio works with, what the expertise of its artists and animators is, etc. You can even download the games released by this studio and evaluate them from the player’s point of view.
- Feedback from previous clients. This is important because here you can get valuable insights about the convenience of communication with the team, the streamlining of processes, the timeliness of delivering results at different stages, etc. The testimonial section is usually located on the company’s website. If not, you can specifically request feedback from previous customers from company representatives.
Our team will gladly take on your project at any stage, be it just a raw idea, prototype, or half-finished product. Kevuru Games is a company of 400+ inspired people, passionate about games and new challenges. Extensive experience in the gaming market gives us the opportunity to direct creative initiatives into the most relevant channels in order to obtain the optimal result both in terms of player engagement and profit from the game.
And yes, we never get away from answering questions on how much does it cost to make a triple a game – such calculations are not difficult for us, so you can easily plan your budget.
Our team is ready to discuss your idea and start lighting a new game star – just click contact and we’ll get in touch with you.
